Tag: sms marketing campaign

UK charity provides young people in crisis with support through SMS

Sam Lambert
SMS Marketing

SAFE@LAST, a charity that provides young people in crisis with support when they are considering running away, has partnered with Txtlocal, a top UK communications and mobile marketing company to provide additional services using SMS. SAFE@LAST offers a number of services that range from crisis intervention to prevention. They required a new method that would allow at-risk young people to access their services easily and inexpensively, and SMS was the clear choice. Young people can now use the award winning Txtlocal control panel to send text messages to the SAFE@LAST…

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Asian marketers are getting the most out of SMS techniques

Sam Lambert
Asia Mobile Marketing

Though there are many different mobile marketing techniques being used throughout Asia, from games to apps, it is SMS that is reaching virtually every person with a cell phone, regardless of the model. Some experts are starting to think that brands in the west can learn from this lesson when they launch their Asian mobile marketing campaigns. For example, director of international media Gavin Mehrotra, from Coca Cola Company stated at the MMA Forum in Singapore,that the top priority for mobile at Coca Cola is SMS, as its reception from…

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SMS marketing faces a challenging future

Stephanie Beck
SMS Marketing

Frustrated consumers are becoming immune to many SMS marketing techniques… due to spamming and other overuse techniques – leading marketers who use this method to wonder what the future holds for this type of market communication. Though SMS marketing has not been around for a long time when compared with other forms of advertising, branding, and promotions, it has rapidly come to the point that consumers are frustrated with it and are no longer paying attention to a large percentage of the messages that they receive. Due to spamming and…

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SMS marketing campaign tips

Jennifer Goula
digital marketing strategy

Many businesses are looking into SMS or text message marketing as an avenue for their mobile marketing campaigns. Did you know that even an individual can set up an SMS campaign? Text messaging can be used for more than just business advertising. Texting can be used for charities, social change, education or support for a cause. Before starting a texting campaign you should have a clear idea of what you want to accomplish and who your target audience will be. If it’s a big campaign, you should look at your…

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Sumotext releases top tips to sms marketing

L. Green
Mobile Marketing

Sumotext Corporation, a leading provider of short code SMS gateway applications, has revealed their article “Top 10 Attributes of a Successful SMS Marketing Campaign” has been included in Mobile Marketer’s yearly production of “Classic Guide to Mobile Creative.” Sumotext is the leading platform to control SMS marketing through short codes. Their self-service platform is trusted by leading companies, agencies and non-profits. They primarily support and enhance a self-serve platform that their client’s can access online and control SMS marketing and SMS giving programs via short codes. Timothy Miller, the President…

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