More than half of users uninstall apps within a week of installing

Uninstall apps - Person holding phone with apps

Data shows that 56 percent of smartphone users are dumping applications shortly after getting them. A new MoEngage study shows that 56 percent of users will uninstall apps within a week of having first installed them. It also found that there is a definite pattern among the applications that users are likely to keep. Users want their applications to load faster, require a small amount of space and remain stable. This data analysis has arrived at a time in which m-commerce is revving up to new heights around the world.…

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Google mobile first indexing going full steam ahead in September 2020

Mobile First Indexing - Google Search on smartphone

The search engine giant is switching completely, and currently 70 percent of sites are already there. Google has announced that it will be switching completely over to mobile first indexing as of September 2020. At that time, all sites crawled by the search engine’s spiders will be indexed primarily with smartphones and mobile devices in mind. It was initially believed that Google wouldn’t make the switch until the end of the year. A recent blog post from Google has updated that timeframe, revealing that it is moving fully to mobile…

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WhatsApp users now total over 2 billion, active monthly

WhatsApp users - mobile user accessing WhatsApp

This figure is around half a billion short of parent company Facebook’s own monthly figures. The number of WhatsApp users has now risen above the 2 billion mark, for those who are active on a monthly basis, said C.E.O. Will Cathcart in a Wall Street Journal interview. This is the first time the Facebook owned app has revealed its user numbers in about two years. Facebook took to its blog to share the new WhatsApp users milestone. It’s only half a billion short of Facebook’s own active monthly user figures.…

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Mobile payments confidence still isn’t there for most consumers

mobile payments confidence - paying with smartphone

The majority of shoppers haven’t yet formed the trust needed for regular mainstream m-pay use. Most consumers still have not reached the point that they have enough mobile payments confidence that they would be willing to use this type of transaction, particularly on a regular basis. Despite the convenience m-pay services have to offer, consumers don’t feel their information is safe. Shoppers acknowledge that m-pay methods are convenient, will save them time, and that innovation is important. That said, the mobile payments confidence simply isn’t there to make consumers to…

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QR code fraud warning issued by Belgian federal police

QR Code Fraud Warning - Cyber security

Consumers across the country are being warned about online scams using quick response codes. Federal police in Belgium have issued a new QR code fraud warning. It cautions smartphone and mobile device users about scams using quick response codes. Quick response codes have become central to certain types of scams allowing scammers to steal money. The QR code fraud warning was issued to everyone. That said, it was primarily meant to target anyone buying products or services online. For instance, those shopping in second-hand markets online were considered to be…

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