A new YouTube AR feature lets viewers virtually test products before buying

YouTube AR feature - woman applying makeup - lipstick

YouTube has launched an augmented reality (AR) program designed to benefit brands, influencers and consumers. A newly announced YouTube AR feature, allows viewers to “Virtually Try-On” beauty products. The google-owned social video platform now gives brands the opportunity to match with influencers and allow these vloggers’ viewers to test products virtually. Viewers can digitally sample makeup before buying. Using their phone’s camera, YouTube viewers who access videos with the YouTube AR feature, can use the camera like a mirror to digitally sample makeup products, such as a shade of lipstick,…

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Google search AR feature now lets you see animals through augmented reality

Google Search AR Feature - AR animal search - Google

The AR feature is part of Google’s new augmented reality models. A new Google search AR app feature has been launched by the Internet giant. The company announced its new augmented reality models back in May at its I/O developer’s conference. This new feature allows smartphone users to view a 3D image of certain search results, including some animals. The AR feature works with several different animals. To view the animals in augmented reality mode, users will require an ARCore or ARKit-ready Android phone or iPhone. Using a compatible smartphone,…

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New Minecraft AR game for mobile revealed by Microsoft

New augmented reality mobile game is coming to iOS and Android this summer. Microsoft has announced the upcoming beta release of a Minecraft AR game for mobile devices called “Minecraft Earth.” The augmented reality (AR) game is set to be released in beta this summer (2019) for Android and iOS. The mobile game uses augmented reality to place virtual Minecraft blocks and characters in the real world. In this Minecraft-based game, players are tasked with placing virtual Minecraft blocks and characters into the real world by heading outside to collect…

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Childish Gambino and Google team up for AR experience

PHAROS AR - AR expeirience - Google & Childish Gambino

Childish Gambino has released a new single that is available only through a new augmented reality app. The AR experience from Google and Childish Gambino is called PHAROS AR. The augmented reality (AR) app was released for Android mobile phones on Wednesday and gives users the chance to explore a virtual interactive space where they can hear the musician’s new song “Algorythm.” Fans of Childish Gambino can journey through his universe while listening to his latest music. The PHAROS AR app can be downloaded from the Google Play Store for…

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New Shutterstock AR feature lets users see how an image would look IRL

Shutterstock AR feature - Wall Art

The popular stock photography company has launched its “View in Room” app feature. Called “View in Room,” the Shutterstock AR feature allows users to digitally view any of the company’s millions of images to see how they would look on a wall of their choosing in real life (IRL). The feature was built using Apple’s ARKit. Currently the Shutterstock AR feature is available only for its iOS app. The company used Apple’s iOS ARKit to create the experience. As a result, customers with iPhones have the ability to position any…

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