Category: Augmented Reality

Technology has brought many things to the world of marketing, one very important piece that is catching on like wild fire, is called augmented reality.

Google crowdsources pictures of landmarks for its AR and VR 3D modeling

Sam Lambert
3D Modeling - NeRF in the Wild - Neural Radiance Fields for Unconstrained Photo Collections - NeRF-W YouTube

This strategy is meant to help create a more convincing and accurate viewer experience. Google researchers have developed a strategy to automate the 3D modeling process while enhancing the results it generates through photo crowdsourcing. The tech giant is collecting the images of landmark locations to create convincing replications. The idea of the 3D modeling technique is to use pictures of the real places including both the landmarks and their lighting. The technology employed is called neural radiance fields (NeRF). It extracts three-dimensional depth data from 2D images by measuring…

Read More

Virtual reality for seniors helps people in long term care homes stay in touch

Jennifer Goula
Virtual reality for seniors - VR equipment

The technology has made it easier for residents to stay safely connected during the pandemic. As the pandemic continues to leave many people isolated, virtual reality for seniors can help those living in long term care homes and assisted living homes feel less confined. Residents of a growing number of facilities are gaining access to VR tech. Virtual reality for seniors is available at locations such as The Summit in Hockessin, Delaware and The Virginian, in Fairfax, Virginia, among others. It allows them to experience activities and stay connected in…

Read More

Facebook creates most thin VR glasses in the world

Stephanie Beck
Thin VR glasses - Image of eye glasses

The social media giant says it developed the thinnest virtual reality headset ever made. Facebook recently announced that it has created ultra thin VR glasses unlike anything else currently available. The virtual reality headset is still in its prototype form, but it moves away from much larger gadgets. The company claims that these thin VR glasses are the slimmest in the world. They appear nothing like the large, box-like headgear that is the current standard image of the technology. Images of the device show that it looks like a pair…

Read More

First augmented reality surgery completed by Johns Hopkins neurosurgeons

Julie Campbell
Augmented reality surgery - surgeons - operating room

The surgeons successfully conducted a spinal fusion procedure using AR guidance equipment. Johns Hopkins in Baltimore was home to a first of its kind augmented reality surgery conducted on a living patient in the United States. Dr. Timothy Witham, Dr. Daniel Sciubba, and Dr. Camilo Molina used AR technology guidance to place six screws into the patient’s spine. The purpose of the procedure was to help relieve chronic pain suffered by the patient. The augmented reality surgery technology involved the use of a headset with a see-through visual display. That…

Read More

German town creates VR tourist experience to keep visitors wanting more

Sam Lambert
VR tourist - person wearing virtual reality headset

Herrenberg is working with technology to prop up its struggling tourism industry during the pandemic. The German town of Herreberg has designed a unique VR tourist experience to allow people from around the world to explore its beautiful sites and attractions. It created a virtual reality experience with the High-Performance Computing Center Stuttgart (HLRS). A VR tourist will soon be able to travel throughout the town’s scenic and signature cross-timbered houses as well as its historic churches, among other sites. This is because a virtual digital twin of Herrenberg has…

Read More