Tag: mobile shopping statistics

Survey shows almost three quarters of tablet owners make weekly purchases

John Montgallo
Tablet Commerce

According to the Interactive Advertising Bureau (IAB) U.K.’s most recent report, tablet owners spend a lot of their time every week, shopping and browsing items on their mobile devices. The report was based on a survey conducted by the IAB, which examined the way that online and mobile are used throughout the process of making a purchase. What it determined was that almost three quarters (72 percent) of tablet owners will use their devices on a weekly basis to make purchases, and that they spend an average of 4.4 hours…

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Consumers prefer mobile-commerce over their browsers instead of apps

Sam Lambert
Tablet Commerce

Zmags, a rich media company, has released the results of its recent survey which has shown that while most users of tablet computers had made purchases through those mobile devices over the holiday shopping season, most of them preferred to do so over their browsers as opposed to using branded apps. Among tablet owners, 87 percent had used their device to make at least one purchase during the holiday shopping period in 2011. The average amount that was spent by tablet users during this time was $325. Moreover, over half…

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Consumers prefer mobile commerce over their browsers instead of apps

Jennifer Goula
Mobile Commerce

Zmags, a rich media company, has released the results of its recent survey which has shown that while most users of tablet computers had made purchases through those mobile devices over the holiday shopping season, most of them preferred to do so over their browsers as opposed to using branded apps. Among tablet owners, 87 percent had used their device to make at least one purchase during the holiday shopping period in 2011. The average amount that was spent by tablet users during this time was $325. Moreover, over half…

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eBay believes 2012 will bring significant growth in mobile shopping

Julie Campbell
eBay mobile payments

eBay has announced its predictions for 2012, which include $7 billion in total mobile payment volume, as well as $8 billion in gross mobile merchandise volume. These figures were drawn from a speech at the Las Vegas CES conference made by John Donahoe, the CEO at eBay. They have risen notably from those that were announced last year, and they indicate the upward direction of m-commerce for the largest online marketplace in the world. At the same time, the company also revealed that PayPal had far exceeded the predictions that…

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Study shows Apple, Amazon, and Dell take the top spots for mobile consumer satisfaction

Julie Campbell
Mobile Commerce

According to the results of a study performed by ForeSee, mobile shoppers were most satisfied with the experience provided by online retail giants Apple, Amazon, and Dell. ForeSee accumulated adequate data to achieve a solid and statistically reliable score for mobile satisfaction among the top 16 American online retailers. The score was based on 100 points and compared the mobile experience with that of the traditional web. There was a significant margin between Apple, which had the highest score, and Sears, which had the lowest among the top 16. Apple’s…

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