Tag: mobile communications

PayPal Here mobile payment system may be a boon for small businesses looking to connect with consumers interested in mobile commerce

Stephanie Beck
Mobile Payments

NFC-powered mobile commerce is gaining momentum all over the world. Many telecommunications and financial organizations are working on developing mobile payment systems that utilize the technology. Some of these organizations have even partnered in order to ensure their share of the market is not taken over by an innovative and enterprising competitor. Acclaimed online payment manager PayPal had once planned to adopt NFC as for its version of a mobile wallet – an application for smart phones that facilitates mobile payments. Earlier this year, the company announced that it would…

Read More

Zmags study examines m-commerce and tablet commerce readiness of top 100 American retailers

Julie Campbell
Mobile Commerce

Zmags has published the results of its study that assessed the cross-channel marketing readiness of the top 100 U.S. online retailers in terms of their use of mobile, tablet, and social media, and they discovered that very few of them are working to achieve the full commerce potential of mobile devices. The study was conducted in November 2011 and examined the smartphone and tablet offerings of the leading 100 retailers (according to the 2011 Internet Retailer Top 500 Guide). Android smartphones, iPhone, and iPad offerings were scrutinized by the researchers.…

Read More

American government and military to use smartphones that can handle classified document exchanges

Sam Lambert
US Military uses augmented reality for training

According to individuals taking part in the project, some officials in the United States will be receiving smartphones this year, which are capable of handling the exchange and transfer of government documents by way of cellular networks. The phones will be functioning on a specially modified version of the Android operating system by Google, which is being developed as an element of a broader initiative that includes the participation of several federal government agencies and contractors. The first people who will be receiving these smartphones, according to the people involved…

Read More

Consumers prefer mobile-commerce over their browsers instead of apps

Sam Lambert
Tablet Commerce

Zmags, a rich media company, has released the results of its recent survey which has shown that while most users of tablet computers had made purchases through those mobile devices over the holiday shopping season, most of them preferred to do so over their browsers as opposed to using branded apps. Among tablet owners, 87 percent had used their device to make at least one purchase during the holiday shopping period in 2011. The average amount that was spent by tablet users during this time was $325. Moreover, over half…

Read More