Tag: ecommerce

m-commerce trends highlighted in comScore report

Sam Lambert
Isis mobile commerce wallet

comScore calls attention to the state of online retail in the U.S. Last week, comScore, a leading digital business analytics firm, released data concerning the state of the shift away from desktop computers that is being seen in the U.S. The company’s report, which is titled “The State of the U.S. Online Retail Economy in Q2 2012,” provides insight on a number of trends that are emerging in the U.S. and aims to provide information concerning the impact of mobile commerce, shopping, and online retail. The report suggests that mobile…

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Top Trends in Mobile Commerce

Guest Post
Mobile Commerce

It’s estimated that over two-thirds of smartphone owners now use their mobile device to shop online, according to a survey from eDigitalResearch. As mobile commerce continues to increase each year, safer and more convenient mobile payment options have arisen as a result. The following are a few key trends in this department to keep an eye on. The Mobile Wallet One of the technologies that are growing in leaps and bounds is the concept of the mobile wallet. At the moment, there is no standard version of this service, but…

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Mobile commerce driving ahead through couch commerce

Jorge Gonzalez
couch commerce

Report highlights the growing trend of couch commerce Juniper Research has released a new report concerning mobile transactions and the so called trend of “couch commerce.” The report shows that mobile transactions are becoming more popular. The success of the mobile commerce industry has caused many large retail companies to move into the mobile space. Juniper expects that this trend will continue and gain speed as more consumers become comfortable with the concept of mobile commerce and NFC-enabled mobile devices become more available. Mobile devices beginning to replace static devices…

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Augmented reality to enter the e-commerce space

L. Green
Mobile Shopping

New forms of commerce demand new technologies The world of commerce is beginning to shift. As mobile technology begins to play a bigger role in the lives of consumers all over the world, many are looking for ways to engage businesses through the use of their smart phones or similar devices. In the advent of NFC technology, mobile commerce began to gain traction with consumers. As the mobile commerce industry continues to grow, businesses are seeking out new ways to incorporate technology into the world of commerce as a whole.…

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Augmented reality blends with e-commerce on new platform from Zugara

L. Green
Augmented reality-Zugara eCommerce

Startup creates platform to enhance e-commerce through augmented reality Zugara, a technology startup based in Los Angeles, California, is looking to revolutionize the world of e-commerce by adding in a dose of augmented reality. The startup has created a new e-commerce platform called PrestaShop. The platform is meant to provide shoppers with the ability to try on clothes before they make a purchase. This is accomplished through the use of augmented reality. The startup claims that its platform is the first of its kind, though augmented reality has been used…

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