Tag: ar tech

Meta to launch “world’s most advanced” augmented reality glasses in 2024

Sam Lambert
Augmented reality - Concept image of AR glasses - Meta

Facebook’s parent company has all but confirmed that the AR glasses prototype will be unveiled Meta CTO Andrew Bosworth recently all but confirmed that the company will unveil a pair of augmented reality glasses before the close of 2024. Likely this year, but no specific unveiling timeline In a recent AMA posted on Instagram, Bosworth was asked about the company’s work on its augmented reality smart glasses with a heads-up display (HUD) and how close the company is to having them ready. “Heads-up-displays are a very specific concept of what…

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New Gucci AR feature lets mobile shoppers try on its line of Ace Sneakers

Jorge Gonzalez
Gucci AR feature - Apple Store screenshot

An augmented reality (AR) feature has been added to the Italian luxury brand’s iOS app. A Gucci AR feature has been added to the brands iOS app that allows iPhone users the ability to virtually try on the company’s new line of Ace Sneakers. After trying on the shoes, consumers have the option to purchase the shoes from Gucci’s online store. Shoppers can move around and look at the virtual shoes in real time. Users who have downloaded the free Gucci app, simply need to call up the feature, choose…

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Puma QR Code shoes deliver augmented reality experience

Amanda Giasson
Puma QR code shoe - Puma LQD Cell - YouTube

The LQDCELL Origin AR has launched as a limited release. The new recently launched Puma QR code shoes are the first in the series of its LCDCELL Origin AR sneakers. The shoes are equipped with technology designed to target both the wearer’s comfort and amusement. The first sneakers in the series are covered with quick response codes. Almost the entire surface of the Puma QR code shoes are covered in the 2D barcodes. When scanned by a camera view of the LQDCELL app, this unlocks an array of AR (augmented…

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AR luggage checking feature added to easyJet mobile app

Sam Lambert
AR luggage checking - Suitcase in airport

The UK budget airline is making it easier and faster for its customers to move through the check-in process. Checking luggage dimensions for carry-on eligibility has been made easier for easyJet airline customers with an AR luggage checking feature. Now, customers of the UK budget airline with an iPhone can visually check the dimensions of their carry-on luggage using augmented reality (AR) via the easyJet iOS mobile app. Travelers can place their luggage within the digital box to see if their bag meets the airline’s carry-on specifications. The AR luggage…

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New Bose AR Frames have launched and are available now

L. Green
Bose AR Frames - Bose Frames YouTube

The popular American audio brand has added augmented reality tech to its new wearable product. After being revealed in December, Bose AR Frames are now commercially available and those who want to get their hands on the wearable device, known simply as “Frames,” can purchase them for $199.00. These unique sunglasses let the wearer listen to music, make calls and access AR experiences. The Bose AR Frames have been designed to look like classic sunglasses. The lightweight (10 ounce) Frames are available in two different styles. There is the Alto,…

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