M-commerce used mostly for research not purchasing

M-Commerce growth

Adults in the United Kingdom use their mobile devices for research but use computers to buy. As a result of m-commerce security concerns, adults in the United Kingdom are still using their mobile devices to research products, but when it comes to making the actual purchase, they are still opting to use their desktops and laptops to buy the items that they choose. This is the case among one quarter of adults in the U.K., as they have yet to trust mobile. The study was conducted on behalf of BSS…

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Mobile commerce study shows channel is gaining strength

m-commerce growth

Smartphone shopping is becoming more common and more popular. eMarketer has released their latest report, which has revealed the findings that include their mobile commerce predictions over the next few years based on the performances that have already been witnessed. Based on 2012 and the growth over 2011 the report has indicates that smartphone shopping will build strength. The mobile commerce world is now quite established and it is clearly on the rise, based on the statistics that were revealed in the report. Though the upward trend may initially have…

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