Constant Contact launches new marketing service that uses QR codes to help businesses connect with consumers

QR Code Service

Constant Contact, an online marketing firm, has announced a new tool to help businesses and non-profit groups to connect with consumers. The company’s new tool, called Scan-to-Join, will allow businesses to create their own QR codes and attach them to sign-up forms. Using these forms, consumers can sign up for newsletters and other kinds of mailing lists that offer some kind of information. QR codes have been used in this way before by other companies to varying degrees of success. By using QR codes, Constant Contact believes that businesses will…

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NM Incite studies the increasing discussions concerning QR codes online

QR Codes shopping for men

Social media intelligence firm NM Incite has taken an interest in QR codes. Though QR codes are nothing new, having been developed more than a decade ago, they have only recently been getting more attention from marketers. This attention shot QR codes into the limelight, and consumers around the world have been encouraged to make use of the codes in some way. Because the codes are so easy to use, they have a wide appeal to several industries. The codes have become very popular with businesses, but NM Incite claims…

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Leading law firm to use QR codes from Vizibility as a way to connect with clients and colleagues

QR Code Legal Uses

In the legal world, reputation and history have great meaning. Attorneys rely on their reputations to attract new clients just as much as consumers use this reputation to find an attorney they can count on. As the world grows more attuned to mobile technology, people are becoming less keen on doing research themselves. So, leading law firm McCarter & English has announced that it will be using Vizibility’s online identity management platform as a way to give consumers access to attorney information. Vizibility is an identity and search platform that…

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Rock the Vote looks to inspire young people to vote by using QR codes

QR Code Tshirts

As presidential campaigns begin to pick up steam in the U.S., QR codes are likely to play a significant role in getting young, tech-savvy people to vote. Popular non-profit group Rock the Vote has teamed with clothing brands Junk Food and Threads for Thought to launch a new QR campaigned aimed at bolstering the political power of young generations. Rock the Vote has created a series of QR codes that will be branded on shirts from both clothing companies. The group believes that these codes are popular amongst young people,…

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Facial Codes investigates the link between people and photography

Photo by Kamarule

QR codes and art are colliding once again, this time by the work of Singapore photographer Kamarule. The photographer has launched a new series called Facial Codes. The series aims to explore the relationship people have with 2D images. As an art form, photography has enjoyed a great deal of appreciation over the past several years. Photographs have become a large part of people’s lives and many use them to express their emotions. This relationship is often very complex, leading Kamarule to investigate the matter more thoroughly. The Facial Codes…

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