A new study from the Auriemma Consulting Group, a financial consulting firm, indicates that there are two distinct groups of consumers when it comes to mobile commerce. The study notes that the division is very black and white. The first group represents consumers who are willing to adopt mobile commerce and purchase NFC-enabled mobile devices. The second group represents those who are unwilling to take part in mobile payments. The study shows that the latter of the two is the largest by a significant margin. According to Auriemma, approximately 30%…
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Juniper Research estimates $74 billion in NFC transactions by 2015
The results of a recently released Juniper Research study have predicted that near field communication (NFC) will have been used for $74 billion in transactions by the year 2015. This technology is growing in its use for in-store purchases, as well as for buying transit and other forms of tickets. It is becoming an increasingly popular way to use a smartphone as a credit card or paper ticket alternative. The Mobile Commerce Markets report also indicated that the fast smartphone adoption for applications relating to commerce has not in any…
Read MoreCryptomathic creates mobile wallet application that uses cloud computing as a security measure
In the world of mobile commerce, security is a serious issue. Many companies have begun investing and creating mobile applications that make mobile commerce possible. None, however, have been able to make an application that is adequately secure from hacking. Even acclaimed technology company Google has failed to provide a resilient service. Cryptomathic, an electronic security firm, now claims that is has created the first secure mobile wallet platform. The company recently released the application to consumers worldwide. The application, called Cloud Wallet, uses cloud computing as a way to…
Read MoreVizibility opens its NFC program to technology developers attending this year’s SXSW conference in Texas
Vizibility Inc., an online identity management and professional services firm, has announced that it has opened up 1,000 spots for its previously private NFC beta program. The company has been experimenting with NFC technology for the past several years, hoping to develop a new platform for businesses and individuals to communicate more efficiently. The spots in the program are open only to those attending this year’s South by Southwest (SXSW) conference in Austin, Texas. Those participating in the program will be given one-year access to Vizibility’s NFC platform at no…
Read MoreInfographic shows possible ways NFC technology could be used in the near future
The United Kingdom’s orange Business Services, an information technology and communications company, has high hopes for NFC technology. NFC is becoming more popular as the prospect of mobile commerce grows. Consumers around the world are now being exposed to the technology for the sake of familiarity and orange believes that this will lead to some new uses for NFC. The company has created an infographic which details their expectations for the technology in the near future. The technology’s uses in mobile commerce are well known by now, but many…
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