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Survey shows 13 percent of shoppers will use mobile devices for holiday purchases

11/04/201111/04/2011 John Montgallo

According to the results of a study just released by PriceGrabber, over the upcoming holiday season, 13 percent of shoppers will be using their smartphones and tablets for making their holiday purchases. The study examined the various methods that will be used by consumers for their holiday purchases, including in-store, online, and mobile. Regardless of the increase, among the respondents of the survey, only 4 percent stated that they would actually be making the purchases over mobile. This shows how important mobile devices are becoming for the in-store shopping process.…

Parks Associates report shows the growing support behind NFC technology

11/03/2011 Jorge Gonzalez

NFC-powered mobile commerce continues to gain momentum amongst consumers as telecommunications and technology company labor to raise awareness of NFC technology. Parks Associates, a leading market research and consultation firm, has released a new report outlining the rising demand for mobile commerce coming from consumers. The report shows that mobile consumers are becoming increasingly enamored with “mobile wallets” – the concept of smart phones doubling as payment devices. The increasing demand is attributed to the convenience inherent in the mobile wallet payment system. According to the report, nearly half of…

They complexity of the exponential growth of mobile, social, and cloud

10/25/201110/25/2011 Julie Campbell

As tech industry giants such as Apple, Google, and Facebook overhaul the way we think of communication and personal computing, the three leaders have been pushing the most significant change, growth, and destruction that has ever been seen in technology in such a short span of time. These companies have been creating exponential growth in the industry, but at the same time, they have left a path of destruction behind them. For example, while Apple’s mobile revenue growth skyrocketed from nothing to $70 billion within a period of only four…

M-commerce benefits from tablet ownership

10/17/201110/17/2011 John Montgallo

A new American study performed by Ipsos OTZX MediaCT (for PayPal) of tablet and smartphone owners has determined that people who own tablets are more likely to take part in mobile shopping more frequently, since the device makes the mobile shopping experience more pleasant and encourages those who own both types of mobile device to use their smartphones more frequently. In fact, the survey showed that the tablet owners shop twice as frequently as those who own only smartphones. Moreover, among those participants who owned both types of devices, 40…

Domino’s Pizza makes over £130k in sales in a single day with m-commerce

10/15/201110/15/2011 Sam Lambert

One of the most popular pizza chains in the world, Domino’s Pizza, has shown, yet again, how an effective online presence and a well developed mobile app can pay off, as it has just announced its largest day ever for online sales, having taken in more than £1 million worth of food and beverage orders, among which 13 percent were made from smartphones or tablets. Therefore, on October 8th alone, Domino’s Pizza made £130,000 worth of orders exclusively through its apps for iPhones, iPads and Android devices. These stats represent…