QR Code Press

Social media marketing could be reaching the saturation point

04/06/201304/04/2013 Jennifer Goula

A new Mindshare report has suggested that within the next two years, this channel may present challenges. A new industry forecast has just been released by Mindshare, which has revealed that over the next two years, it is likely that advertisers and marketers will find that they are challenged by saturation in the area of social media marketing. This is being predicted as a tremendous amount of consumer data is suddenly being produced in digital media. The prediction stated that as mobile becomes one of the leading areas through which…

Social media marketing for businesses differs from one network to the next

02/18/201302/16/2013 Jorge Gonzalez

Many companies are asking themselves which is best for their own results. Though Facebook is holding its top place well ahead in the social media marketing environment, Google+ recently overtook Twitter for the second place, causing many to wonder if positions will continue to change over the next little while. It is also causing businesses to take a second look at Google+, which has been underestimated for a while. Small businesses, especially, are beginning to discover that there are some considerable advantages to social media marketing using Google+ instead of…

Social media marketing successes cause eMarketer to change its projections

12/22/201212/22/2012 Jesse Collins

The alterations are being made for mobile ad sales predictions due to the successes of Facebook and Twitter. eMarketer Inc. has announced that it is changing it social media marketing ad sales projections following notable successes from the smartphone and tablet versions of Facebook’s newsfeed and Twitters promoted products. The predictions now state that American mobile ad sales will experience 180 percent growth in 2012. This amount of growth will bring the U.S. social media marketing ad sales to $4.06 billion this year. This is an increase that is far…

The state of marketing in today’s world and finding your niche

03/10/201103/09/2011 L. Green

Social media has created an advertising monster. It’s understandable that many companies are profiting from this strategy, and profit is the bottom line. However, most people get really annoyed at being flooded with ad’s and offers for free stuff; only to find out; they have to jump through hoops first, to get anything. Who knew that haphazardly clicking on a cute little thumbs-up icon could turn you into an automatic spam and phishing magnet? Since Facebook and Twitter came along, advertising has leaped into a whole new realm. Many…