Tag: qr code contests

Hot Dogs, Contests, and Data: The Power of Stadium QR Codes

Jorge Gonzalez
Stadium QR Codes

Scanning A New Era of Baseball Interaction When the Atlantic League kicks off its season, fans will see something strikingly modern on game-used baseballs – QR codes. This innovation takes America’s pastime into the digital realm, creating new ways for fans to interact with their favorite teams. By placing dynamic QR codes on official Drake baseballs, the independent league has become the first professional baseball organization to weave real-time digital engagement into the game ball itself. Instead of just snagging a foul ball as a keepsake, a fan can now…

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QR Pay launches next generation QR scanner for the iPhone

Stephen Vagus
QR Code Scanner App

QR Pay, a mobile technology company, has launched what it believes to be the next generation in QR code scanners. The mobile application is called QR Pal and was released for the iPhone and iOS mobile devices this week. The company claims that it is the most advanced barcode scanner currently available and boasts of several features that are absent from its contemporaries. QR Pal may be new to the iPhone, but it was launched for Android mobile devices last year. Since its launch, it has been used to scan…

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QR Code news in the newspaper

Stephanie Beck

The Appeal-Democrat or A-D, a print and online news publication, has been recently recognized for its big innovation in multimedia. According to Editor and Publisher, otherwise known as E&P, the news publication is being spotlighted in their article listed, “10 Newspapers That Do It Right”. A-D was written up as one of the five newspapers that standout individually with a taste for technology. Editor and Publisher goes on to say that the small town paper hurled itself into a bright future by being in the QR code generation through it’s blogs and live webcasts.  The…

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Is there green in Dole’s new QR plug for salad promo

Sam Lambert

A joint effort from the Price Chopper market chain and Dole Food Co., is encouraging users of mobile devices to eat more salad. Last year, Dole planned a mail campaign that was tailored to engage both active and lapsed members of its loyalty program. The same time Dole was prepping their campaign, Price Chopper was approached with the idea of using QR codes with its own marketing campaigns. The two began working together and, in November, Price Chopper sent more than 40,000 postcards, each attributed with QR codes, on Dole’s…

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Top Twitter celebs featured for “BIG HEAD” award

Sam Lambert

With QR codes showing no signs of slowing in terms of popularity, JumpScan, an all-in-one QR code generator, has launched a new project to demonstrate the capabilities of QR codes by taking advantage of celebrities. Dubbed “The Big Head Project”, the aim is to pit celebrities against one another in a sort of contest. Smart phone users can visit the site and scan a QR code that is attributed to their favorite celeb and vote for them. Mike McKearin, co-founder of JumpScan, wants to bridge the gap between the online…

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