eBay claims that m-commerce success requires stronger foundation

Mobile commerce Risks

eBay has led a group of retailers, trade bodies, and network operators from across several industries and has used a “Mobile Manifesto” to announce to the UK government that m-commerce will only take off if a better network infrastructure is prioritized. According to eBay research, almost 50 percent of smartphone users in the United Kingdom are unable to take part in mobile shopping activities due to limitations in their mobile internet speeds. eBay worked along with Populus, a research agency, to determine that 45 percent of smartphone users did not…

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OverstockArt.com sees an almost 270 percent increase in m-commerce sales with new mobile site

Overstockart.com Mobile Site

OverstockArt.com has announced the results of its mobile commerce for the third quarter of 2011, following the soft launch of its mobile site in August and its official launch in September. The transactional website has been mobile optimized and has now been in operation for two months. It offers the user the company’s entire range of products and has already succeeded well beyond the initial predictions for its performance. So far, the results for the mobile site include: • An increase in mobile sales by 300 percent • A boost…

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