Developers of Android apps can create products for Google TV ahead of 2011’s upcoming hardware

Google

Google has announced a new preview version of its Android Software Development Kit (SDK) Google TV add-on, which is a software element that will give developers the ability to create apps for Google TV. Google TV for Android has been in operation since October 2010, and was met with a great deal of hype. That launch included significant hardware partners such as Logitech, Dish Network, Sony, and Intel. That said, retail sales weren’t quite what had been hoped for. The purpose of Google TV was to join the internet and…

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Skyrocket takes on Intel mobile marketing campaign

wearables Intel California Headquarters

Intel, the chipmaker that is known for its efforts to remain at the head of the latest successful trends, has hired Skyrocket to take on its mobile media marketing campaign. This investment made by Intel is closely following a purchase of a significant stake in a shoe store in Russia, and dives the company deeply into the mobile marketing world. Skyrocket has already successfully run campaigns for several large international brands, such as Sony, Nokia, Symantec, and now Intel. The agreement with Skyrocket was made by the investment branch of…

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