When it comes to sharing on Facebook, Pinterst, and Integram, female users lead the way. According to the latest data gathered by Pew Research Center’s American Life Project, woman are, by far, the leaders in social media marketing participation, which could mean that marketers may be focusing their mobile and online campaigns even more specifically in their direction. The recent survey by Pew has shown that women use these networking sites far more than men. The data indicated that while both men and women are using social networks, it is…
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Social media marketing used by royals to announce birth of William and Kate’s son
When the couple brought their baby into the world, the entire globe heard about it on their favorite online networks. Even before Kate Middleton and Prince William’s new son was born, people were already talking about it online, and the royal family used social media marketing to its fullest by keeping the world up to date. When the child finally made his appearance, it was announced on Twitter and Instagram on top of traditional means. Following the initial announcement by the Duke and Duchess of Cambridge, social media marketing continued…
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