QR codes get a visual overhaul QR codes are often seen as boring, black and white little blocks that are somewhat unattractive. The codes do not have to be visually unappealing, however, an a aesthetically pleasing QR code typically has a higher engagement level than a dull code. So called visual QR codes are meant to leverage the engagement power of conventional QR codes without sacrificing appearances. These codes have been pioneered by Visualead, which offers a QR code generator that can incorporate nearly any picture into a working QR code. Visualead…
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Visualead may revolutionize QR codes
Visualead gains traction in boosting popularity of QR codes QR codes may be popular with advertisers, but they are much less so with consumers. Scan rates for QR codes are rarely disclosed by the companies that use them, but many consumers have taken to avoiding the codes because of the bad experiences they have had with them in the past. Some companies that make use of QR codes do so in a manner that is not effective or convenient for consumers, leaving these people with a poor sense of what…
Read MoreTurning all QR Codes Visual!
It was a man named Frederick Barnard that coined the phrase “A picture is worth a thousand words” in an article he wrote commending the effectiveness of graphics in advertising. Technology has advanced light years from when F. Barnard wrote that article back in 1911 but his words were nothing short of prophetic. There is a clear pattern of evolution when attempting to understand where technology is heading. First we had websites that were filled with text and information, then came blogs that decreased the amount of text and used images…
Read MoreVisualead – Changing the look of QR codes
Visualead service aims to revolutionize the way QR codes are used in designs QR codes have become well established in the world of marketing. The codes have made it possible for companies to enjoy dynamic engagement with consumers. QR codes are simple, black and white patterns in which can be embedded an assortment of digital content. One of the most significant complaints regarding the codes coming from advertisers is their unattractive appearance and how QR codes clash with otherwise beautiful advertisements. Visualead, a new online company offering QR code-related services,…
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