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Amazon poses the largest threat to Apple’s ad space

05/31/201205/31/2012 Jesse Collins

The mobile commerce environment is proving to be a highly competitive one between the two companies. Though this may not have been expected by most, Amazon appears to be the biggest competition for Apple in terms of advertising space for mobile commerce, as the population of the Kindle tablet device skyrockets. The e-commerce giant, based in Seattle, is already proving itself to be highly successful in selling ads on its Kindle Fire and Amazon websites and apps, however, some of the more recent steps that the company has taken have…

Mobile commerce study reveals important data about search requests

04/29/201204/29/2012 Jesse Collins

A Chitika mobile commerce study showed that Linux drives the fewest searches and iOS and Mac platforms drive the most. Though Google easily receives the most queries in terms of search engines – with a 92 percent share – but according to the Chitika ad network, when it comes to browsers, Google is not generating the mobile commerce traffic. Instead, it is Apple iOS mobile platform that is generating the highest number of queries, as 54 percent of its internet traffic performs searches. In second place is the Macintosh OS,…

Olympic Games may be the proving ground for NFC mobile commerce

11/25/201111/25/2011 Jesse Collins

The 2012 Olympic Games in London may become a fervent proving ground for mobile commerce. The UK is in full swing in preparing for the Summer Games and has targeted contactless payments as a viable way of crowd control and convenience. Several telecommunications and financial services companies are working together to promote NFC technology throughout Europe and are hoping that the technology takes root with foreign leaders as they visit the UK. Apple, Visa and Nokia will all be present for the Summer Games to promote NFC-driven mobile commerce. The…

They complexity of the exponential growth of mobile, social, and cloud

10/25/201110/25/2011 Julie Campbell

As tech industry giants such as Apple, Google, and Facebook overhaul the way we think of communication and personal computing, the three leaders have been pushing the most significant change, growth, and destruction that has ever been seen in technology in such a short span of time. These companies have been creating exponential growth in the industry, but at the same time, they have left a path of destruction behind them. For example, while Apple’s mobile revenue growth skyrocketed from nothing to $70 billion within a period of only four…