Tag: tcommerce

Apple may become the top vendor of PCs in the world with iPad

Stephanie Beck
Mobile Commerce Industry

Canalys research has suggested that with iPad 3, Apple will probably take Hewlett-Packard’s spot as the top manufacturer of PCs before the end of the second quarter in 2012. Apple currently holds the second spot as a PC vendor worldwide and has experienced a leap in its market share from 9 percent to 15 percent in only a year’s time. This jump is credited greatly to a significant demand for its iPad tablet product, which is considered to be a computer by Canalys. Equally, though, iPad shipments in the United…

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Tablet Commerce best practices announced by Alexander Interactive report

Julie Campbell
Tablet Commerce

The invention of the iPad and the popularity of it and other tablet computers has enticed online retailers to the point that they are now looking into the potential and restrictions offered by those mobile devices. As merchants examine the way that the near future will appear when 50.7 million American adults are tablet users (according to estimates from Forrester Research), Alexander Interactive T-Commerce Report has been produced in order to provide an evaluation of the top online retailers and the quality of the user experience that they provide The…

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Survey shows 13 percent of shoppers will use mobile devices for holiday purchases

John Montgallo
Tablet t-Commerce

According to the results of a study just released by PriceGrabber, over the upcoming holiday season, 13 percent of shoppers will be using their smartphones and tablets for making their holiday purchases. The study examined the various methods that will be used by consumers for their holiday purchases, including in-store, online, and mobile. Regardless of the increase, among the respondents of the survey, only 4 percent stated that they would actually be making the purchases over mobile. This shows how important mobile devices are becoming for the in-store shopping process.…

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The reason Google hasn’t yet placed its focus on tablets

Jennifer Goula
Motorola Xoom Tablet

Inside the span of twenty four hours, Google held two large events; the first in New York with its subsidiary, Motorola, and the second in Hong Kong with its partner, Samsung. Though there had been some speculation here and there on the internet that there would be a new generation of the Xoom tablet announced, or that there would be a preview available for the next Android-based Galaxy Tab running on the new version of the operating system, dubbed Ice Cream Sandwich, neither of those events placed any focus on…

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IAB releases first buyers guide for U.S. tablet shopping marketplace

Sam Lambert

At the New York City IAB MIXX Conference & Expo, the IAB Mobile Marketing Center of Excellence announced its two prime goals which have been created to slingshot the newborn tablet advertising market place up to new heights. They are functioning on the belief that the emergence of tablets have brought about an entirely new category of marketing for both a user’s mindset and his or her experience. The first of the IAB’s goals, which has been developed in this light, is the “First Buyers Guide for the U.S. Mobile…

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