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QR codes can ask directions for you

QR codes can ask directions for you

Whether you’re in your home town or on vacation, scanning quick response codes can give you electronic maps. One of the primary challenges that people face on an everyday basis, but especially while they are visiting another city for the first time, is in being able to travel from point A to point B without getting lost, and now QR codes are stepping into the mix to provide exactly the directions that people need to arrive … Read entire article »

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Apple’s tablet commerce is drooping with sliding iPad sales volumes

Apple’s tablet commerce is drooping with sliding iPad sales volumes

The electronics giant isn’t seeing the record breaking sales it experienced in its newly released iPhones. While Apple has been thrilled about its holiday quarter forecast, following a 16 percent boost in iPhone sales that was even better than anticipated, it is still seeing slumping sales volumes in its tablet commerce as the latest iPads aren’t as hot among consumers as … Read entire article »

Payment security to be improved as US adopts EMV standards

Payment security to be improved as US adopts EMV standards

Executive order calls for the adoption of EMV Late last week, President Obama signed an executive order that will speed up the adoption of EMV-standard payment cards in the United States. EMV is an acronym referring to security and payment standards introduced by Europay, MasterCard, and Visa. These standards involve the use of microchips used for payment cards rather than the … Read entire article »

QR codes help consumers to rescue sea life

QR codes help consumers to rescue sea life

A new strategy is using quick response codes to help shoppers to make informed choices. A new use for QR codes has been created by the Advanced Research Corp. (ARC) for the Fish Trax Marketplace that will give consumers the opportunity to learn more about sustainable practices so that they can inform themselves and make the choices that they feel are … Read entire article »

Wearables stock is ready to be bought

Wearables stock is ready to be bought

Many are recommending that people snatch up their stocks in Google and other wearable technology companies. At a time in which the markets have fallen by nearly double digits and with high-beta tech stocks plummeting the fastest, many investment experts are now saying that this is the best time to grab hold of stocks in wearables, before they truly take off … Read entire article »

Mobile technology has massive penetration compared to fixed communication

Mobile technology has massive penetration compared to fixed communication

The rates of penetration in Africa have a “colossal disparity” between them, says Frost & Sullivan. Frost & Sullivan, the analyst firm, has recently stated that the mobile technology market in Africa is seeing an exceptionally large penetration rate when compared to that of fixed communications. The difference between the penetration of these two techs in the continent was described as a … Read entire article »

Tesco begins testing PowaTag mobile payments app

Tesco begins testing PowaTag mobile payments app

New test aims to see how PowaTag can engage mobile consumers visiting Tesco Tesco, the UK supermarket giant, has launched a one-week test of new mobile payments technology from Powa. The retailer will be using the PowaTag application in order to facilitate mobile transactions from customers. Tesco has become very interested in mobile commerce in recent years and was one of … Read entire article »

Augmented reality ads attack Vienna with a zombie invasion

Augmented reality ads attack Vienna with a zombie invasion

A digital signage campaign in the city is helping to launch the fifth season of “The Walking Dead”. The hit television show called “The Walking Dead” has started its fifth season in the United States, but when the zombie focused series prepared to air in Austria, its marketing campaign included a unique augmented reality element that added a gory boost to … Read entire article »