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Current mobile commerce trends are giving offline retail a shot in the arm

Current mobile commerce trends are giving offline retail a shot in the arm

(adsbygoogle = window.adsbygoogle || []).push({}); Though some have predicted that smartphone shopping will harm foot traffic to stores, the opposite may be true. Local retailers have always relied the most heavily on foot traffic, but many have been afraid that mobile commerce trends would start to steal those customers away, sending them to shop online or at larger rivals, instead. That said, measures of marketing and m-commerce habits are revealing that this is not the case. Instead, mobile commerce … Read entire article »

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Wearable technology jacket being developed by Google and Levi’s

Wearable technology jacket being developed by Google and Levi’s

The idea is to create touch sensitive clothing that will allow a wearer to control his or her smartphone. The Advanced Technology and Projects (ATAP) group at Google is now joining forces with Levi’s in order to create a wearable technology jacket that will be touch sensitive and will use the specially designed and conductive fabric developed by Project Jacquard. The fabric … Read entire article »

iPhone YouTube virtual reality experience now available for all videos

iPhone YouTube virtual reality experience now available for all videos

The latest Google Cardboard update now means that Apple smartphone users can see any video they want in VR. The most recent iOS update that has been released for Google Cardboard now means that the YouTube virtual reality viewing feature is now available to iPhone users for every video available on the massive database. Before the release of this update, that iOS … Read entire article »

Top Google IO 2016 announcements recap

Top Google IO 2016 announcements recap

This enormous annual event came with a long list of exciting news about what’s happening with the company. It’s that time of year again and the Google IO 2016 – the main annual developer conference held by the tech giant – was once again filled with the company’s biggest announcements about the new and upcoming. Many of the announcements were predicted by … Read entire article »

Getting more for your Mobile Marketing Dollar

Getting more for your Mobile Marketing Dollar

Get an edge over your competition with these mobile marketing tips Mobile marketing is a fairly new addition to business marketing strategies, and its popularity is growing exponentially. One of the things that makes this type of marketing so successful is that it places messages directly on customers’ mobile devices via text, email, app, or some other method. You send, they … Read entire article »

Walmart Pay now available in Texas and Arkansas stores

Walmart Pay now available in Texas and Arkansas stores

The largest retailer in the world is expanding its mobile payments system into more states and locations. The biggest retailer on the planet has already launched its Walmart Pay mobile payments system but now the company is starting to roll it out in an increasingly large number of different locations, the latest of which have included the stores in Arkansas and … Read entire article »

QR code validation now available on NYS Insurance Fund certificates

QR code validation now available on NYS Insurance Fund certificates

The new quick response code feature has been added to provide quick and easy proof of coverage. The New York State Insurance Fund (NYSIF) has announced that it is adding a new mobile friendly feature to its certificates in the form of QR code validation that can be scanned to prove that coverage exists. NYSIF has stated that all certificates for workers … Read entire article »

Mobile banking services help young people save their money

Mobile banking services help young people save their money

A new Halifax Savings survey has shown that 18 to 24 year olds find it easier to save using digital tools. New research has revealed that four out of every five young adults find that online and mobile banking services are helping them to increase their balances and save their money in an effective way. The research also discovered that what is … Read entire article »