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Wearable Technology and the Future

Wearable Technology and the Future

Wearable technology could come to define the future Wearable technology may be seen as a sort of novelty today, but in the future, it could define the way people live their lives. Wearable devices are still quite new and this sort of technology is in a state of infancy. Most of these devices are simply used for entertainment or to keep track of basic health and fitness information. As wearable technology becomes more advanced, however, new … Read entire article »

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QR Code Detective: Ultimate do’s and don’ts of marketing with 2D barcodes

QR Code Detective: Ultimate do’s and don’ts of marketing with 2D barcodes

Brands and marketers need to discover the yeses and the no-nos of connecting with consumers over smartphones. A growing number of highly successful campaigns that have incorporated a QR code have eliminated any doubt that it is possible to use these barcodes for tremendous achievements, but at the same time, there is a right way and a wrong way to getting … Read entire article »

Wearable technology turns clothing into epileptic seizure monitors

Wearable technology turns clothing into epileptic seizure monitors

A new device in the form of a shirt and a cap, called Wemu, can monitor wearers with epilepsy. Wearable technology has taken another step in assisting medical professionals to make better diagnoses, as the Wemu t-shirt and cap help to monitor a very serious brain disorder – epilepsy – which currently impacts an estimated 50 million people worldwide. Diagnosis of this … Read entire article »

Social media marketing experts use ALS Ice Bucket Challenge as a lesson

Social media marketing experts use ALS Ice Bucket Challenge as a lesson

While there is no formula for success, the campaign is being studied and broken down in order to learn from it. Regardless of whether you agree that social media marketing is a powerful opportunity or not, there is no denying that the ALS Ice Bucket Challenge is a tremendously successful awareness campaign and it has managed to take advantage of everything … Read entire article »

Mobile devices stunt social skill development in children

Mobile devices stunt social skill development in children

The use of gadgets is halting children from learning through direct social interaction with others. Parents who are wondering if their children are developing social skills at the proper rate may be interested in the latest research that is suggesting that it might be a good idea to limit a kid’s exposure to the digital screen of mobile devices. Regular use of … Read entire article »

Mobile payments sees great potential in urban areas

Mobile payments sees great potential in urban areas

The market in Indonesia appears to have a good shot in cities and areas of more dense population. Although mobile payments and wallet services have been struggling to take hold in many parts of the world, in Indonesia, the trend appears to be slanted toward the urban areas, where there is considerable potential still left untapped. While some early adopters are already … Read entire article »

Nokia Lumia 730 unveiling likely to be September 4

Nokia Lumia 730 unveiling likely to be September 4

Also known as the “selfie phone”, tech experts have already been speculating on specs, ahead of the official reveal. The Nokia Lumia 730 is to be the next smartphone from the brand and as Microsoft prepares for its unveiling, it has already been nicknamed the “selfie phone” because the company has now incorporated a 5MP secondary camera that is designed specifically … Read entire article »

New report tracks growth of mobile commerce

New report tracks growth of mobile commerce

Report shows that mobile shopping is on the rise throughout the US BI Intelligence has released a report concerning the ongoing growth of mobile commerce in the U.S. The rate at which people are using their smartphones and tablets to shop for and purchase products online and in physical stores is growing. Mobile purchases in physical retail stores is still quite … Read entire article »