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Mobile commerce customer satisfaction is dropping

Mobile commerce customer satisfaction is dropping

Even though smartphone based shopping is gaining more quickly in popularity than desktop, people aren’t happy with it. Mobile commerce customer satisfaction is on its way downward, according to new research. In fact, this has been the trend over the last two years, even though people are using it more often. Recent predictions indicate that half of all online purchases will be over mobile channels by 2018. Vanson Bourne recently conducted research on behalf of LogMeIn. What they … Read entire article »

Filed under: Featured News, Mobile Commerce, Trends, United States

Mobile payments trends are seeing growth held back by biometrics

Mobile payments trends are seeing growth held back by biometrics

The technology to scan various body parts such as eyes and fingerprints may be too challenging to keep up. While it had looked as though mobile payments trends might have the potential to take off with rapid growth as more consumers look to their smartphones to replace their use of credit and debit cards, adoption has essentially flat-lined. This, despite the fact that industry giants such as Samsung and Apple have leapt into the market. Even with the … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Payments, Trends

London mobile commerce has gone underground

London mobile commerce has gone underground

Shoppers are enjoying spending their time on the Tube hunting for and purchasing products. Underground train commuters are now spending a rising amount of time shopping over London mobile commerce channels as they use this opportunity to research products, compare prices and buy what they need. A recent study by Pay by Bank, a mobile payments provider, showed m-commerce is hotter than ever. Pay by Bank has determined that 39 percent of Tube riders are also checking out … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Payments, Trends

Amazon mobile commerce is leaving the competition in the dust

Amazon mobile commerce is leaving the competition in the dust

The online marketplace is considered to be among the most important shopping platforms over online channels. Despite the power of big box retailers, Amazon mobile commerce is still leading the way, just as its e-shopping marketplace is also continuing to be a massive force to be reckoned with. The stock price of the company over the last year has made it clear that this is a brand that knows how to grow. The dominance Amazon mobile commerce has … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends

Current mobile commerce trends are giving offline retail a shot in the arm

Current mobile commerce trends are giving offline retail a shot in the arm

Though some have predicted that smartphone shopping will harm foot traffic to stores, the opposite may be true. Local retailers have always relied the most heavily on foot traffic, but many have been afraid that mobile commerce trends would start to steal those customers away, sending them to shop online or at larger rivals, instead. That said, measures of marketing and m-commerce habits are revealing that this is not the case. Instead, mobile commerce trends may actually be … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Trends

Mobile commerce experience is frustrating the vast majority of American shoppers

Mobile commerce experience is frustrating the vast majority of American shoppers

A Forrester study has shown that the experience of shopping over smartphones is irritating U.S. consumers. Forrester Research has now released its most recent online shopping forecast and has shown that the mobile commerce experience is causing frustration to 4 out of every 5 shoppers who have tried the channel. The prediction for online shopping as a whole is that by the end of 2020, U.S. digital retail would skyrocket to $500 billion. Comparatively, the online retail sales … Read entire article »

Filed under: Featured News, Mobile Commerce, Trends, United States

Social media marketing is only the beginning for these authors

Social media marketing is only the beginning for these authors

Book series writers Amanda Giasson and Julie B. Campbell are taking multi-channel advertising to another level. For Perspective book series authors, Amanda Giasson and Julie B. Campbell, social media marketing has been an integral part of the launch and continuing success of their fantasy fiction novels which so far include Love at First Plight and Second Wind. However, these authors haven’t stopped at social networks and have turned to every angle they can to spread the word. This … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, Social Media Marketing, Technology News, Trends

New trends to emerge in the growing mobile commerce space

New trends to emerge in the growing mobile commerce space

Several new trends could determine the future of the mobile payments world The mobile payments space is gaining momentum and evolving at a rapid pace. According to a report from eMarketer, the amount of money being spent by consumers in the mobile space will triple this year. As the mobile space continues to grow, new trends are likely to emerge throughout this sector. Some of these trends may provide businesses with new opportunities to engage consumers … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Commerce Security, Mobile Payments, Technology News, Trends