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Mobile payments “success” story, Square, in sale talks

Mobile payments “success” story, Square, in sale talks

(adsbygoogle = window.adsbygoogle || []).push({}); As the struggles that are faced by the company continue to grow, discussions of acquisitions grow. Square has been seen as a startup that has everything it takes to succeed, and while it has achieved international adoption and is among the most widely recognized brands in the mobile payments industry, it has been facing a rising number of struggles and there are now talks that acquisition could be in its future. The problem … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, United States

Mobile marketing is taking off in Spain

Mobile marketing is taking off in Spain

This European country is making tremendous advances in advertising on small screen devices. While the countries that paved the way for mobile marketing in the Western world were primarily Great Britain and the United States, it is currently Spain that is making the greatest advances in this area in terms of use and adoption. Spain now has more consumers that use smartphones than it ever has before, opening up a serious opportunity. Spanish advertisers are now focusing on … Read entire article »

Filed under: International, Mobile Marketing, United States

Mobile commerce doubles as traffic spikes on the smallest screens

Mobile commerce doubles as traffic spikes on the smallest screens

A recently released mcommerce report is showing that traffic and shopping is growing fast. The results of a study that was conducted by Wpromote have now been released and are offering some interesting insight into the growth of mobile commerce and of the use of the smartphone and tablet for shopping purposes. The research looked into 35 of the company’s client sites, including a number of different categories. To start, the research showed that mobile web traffic has … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends, United States

Retail mobile commerce will expand this year

Retail mobile commerce will expand this year

Industry forecasts predicts a bright future for the retail mobile space A new industry forecast from eMarketer has been released that focuses on the growth of mobile commerce in the retail sector. Retailers have been becoming more mobile-conscious in recent years, hoping to cater to consumers that are beginning to use their smartphones and tablets for shopping purposes more regularly. Over the past two years, retailers that have embraced the mobile space have managed to find … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Trends

Why are mobile payments the future of commerce?

Why are mobile payments the future of commerce?

Mobile payments have become more than a novelty Mobile commerce has blossomed from an unassuming novelty trend to a phenomenon that is, quite literally, forcing businesses to revamp their business models. Global society is becoming more reliant on mobile technology and mobile devices are becoming more fundamental to the daily lives of people everywhere. New generations are growing up utterly saturated in technology and digital media, creating an environment wherein separation of these two things seems … Read entire article »

Filed under: Mobile Commerce, Mobile Payments

PayPal to expand Partner Program in order to promote growth of mobile commerce

PayPal to expand Partner Program in order to promote growth of mobile commerce

PayPal aims to bring new mobile solutions to the retail sector E-commerce giant eBay has been working to partner with retailers in order to help them achieve omnichannel success. As the company begins to partner with retailers that have a physical presence, PayPal is looking to do the same. PayPal has announced that it is expanding its Partner Program in order to accommodate additional types of retailers. The expanded program will be launched during the summer … Read entire article »

Filed under: Mobile Commerce, Mobile Payments

Mobile commerce is growing throughout Europe

Mobile commerce is growing throughout Europe

New report highlights the trends emerging throughout Europe Market research firm yStats has released a new report concerning the mobile commerce sector in Europe. The report, called “Europe M-Commerce Snapshot 2014,” suggests that more consumers are becoming interested in the idea of shopping online and purchasing products from their mobile devices. Mobile shopping is praised among consumers for its convenient nature as it can take place anywhere and at any time. Mobile shopping is particularly popular … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

Mobile commerce may account for half of online sales by the end of this year

Mobile commerce may account for half of online sales by the end of this year

Retailers are feeling the need to embrace mobile consumers more aggressively Retailers throughout the world have taken note of the promise that exists in the mobile space and many have begun making moves to be make themselves more attractive to consumers with mobile devices. Mobile commerce has once been considered a temporary phenomenon that would eventually lose momentum and become nothing more than a gimmick that consumers appreciate from time to time. Now, however, consumers have … Read entire article »

Filed under: Mobile Commerce, Mobile Payments

Report highlights trends affecting mobile commerce

Report highlights trends affecting mobile commerce

Mobile devices are becoming more abundant, opening the way for a new kind of commerce Market research organization yStats has released a new report concerning the major trends affecting mobile commerce. The report notes that mobile shopping has become quite popular throughout the world, and this may be largely due to the growing penetration of mobile devices. Smartphones and tablets are becoming more plentiful and readily available to a wide range of consumers. As more people … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, Tablet Commerce, Trends