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MasterCard launches new digital token mobile payments service

MasterCard launches new digital token mobile payments service

(adsbygoogle = window.adsbygoogle || []).push({}); New service from MasterCard aims to make mobile commerce more secure and convenient MasterCard has announced the launch of a new service that is meant to make mobile payments more secure and convenient. The MasterCard Digital Enablement Service (MDES) is designed to “tokenize” a consumer’s financial information, making it more secure against exploitation. Security is one of the major concerns consumers have when participating in mobile commerce. Because some mobile platforms and … Read entire article »

Filed under: Mobile Commerce, Mobile Commerce Security, Mobile Payments

Mobile commerce has a bright future in Austrlia

Mobile commerce has a bright future in Austrlia

Report highlights trends emerging in the Australian mobile sector Frost & Sullivan has released a new report titled “Australian Mobile Commerce Market 2014.” The report highlights the trends that have emerged throughout Australia and aims to shed some light on the progress that mobile payments have made in the country. Mobile shopping has been growing more popular in Australia recently as more retailers have begun accepting mobile payments. The growth of mobile commerce has been supported … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends

Mobile devices can be traded in at Sprint and T-Mobile

Mobile devices can be traded in at Sprint and T-Mobile

Both companies are battling for consumer favor as they offer $300 discounts on handset purchases. Sprint has jumped into direct competition in their marketing campaign that allows consumers to bring their old mobile devices in order to obtain a significant discount on purchasing new ones with them. The company has guaranteed to meet or beat all trade in values offered by its competitors. Not too long beforehand, T-Mobile had made the same type of guarantee for trade ins … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Trends, United States

Apple breaks into mobile payments

Apple breaks into mobile payments

iPhone 6 revealed, representing Apple’s first real step into mobile payments Apple has finally unveiled the iPhone 6 and iPhone 6 Plus, showcasing the advanced design and new features of these devices. Notably, the iPhone 6 will be equipped with a larger screen, better hardware, and more support for mobile wallets and mobile payments. The device represents Apple’s first real foray into the mobile payment field. The company has been slow to warm to the concept … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, Near Field Communications, Technology News

Twitter breaks into mobile commerce

Twitter breaks into mobile commerce

Twitter launches new feature that highlights mobile shopping among its users Twitter has begun testing a new mobile commerce service that may lead to profitability in the future. The social media company has been working on engaging mobile consumers more effectively on matters of commerce in recent months. The company has seen a great deal of revenue potential in mobile commerce and has been building services that appeal to those that are interested in mobile payments … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, United States

Social media marketing at Twitter tests “buy” button

Social media marketing at Twitter tests “buy” button

The network is testing out online and mobile commerce plans for the future with this new option. A tweet at Twitter could soon be much more than a short blip of communication or social media marketing, but it could also become a way for a consumer to be able to purchase what is being discussed. The social network is now testing out a new e- and m-commerce opportunity with a “buy”button. Though this is not being rolled out … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

Mobile commerce is being driven by cheaper smartphones

Mobile commerce is being driven by cheaper smartphones

Smartphone based shopping saw an growth of an astounding 800 percent last year, and it is still rising. According to data that has been released by Flipkart, an online retailer, it is expecting a compound annual growth rate (CAGR) in mobile commerce of another 150 percent that will occur until 2016. Smartphones are tremendously commonplace and are vital to the growth of the m-commerce sector in India. At the moment, e-commerce in India is estimated to be worth … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends

iPhone 6, Apple Pay, and Apple Watch open for U2

iPhone 6, Apple Pay, and Apple Watch open for U2

The premium computing and mobile device brand has now unveiled its latest products. Apple’s event for this year was met with a considerable amount of excitement as the world watched to see the unveiling of the iPhone 6, as well as a number of other devices and services that have branched the company into a number of other markets. Similar to the event from last year, there were two different smartphones launched simultaneously. The difference between the two … Read entire article »

Filed under: Gadgets, International, Mobile Commerce, Mobile Marketing, Technology News, Trends, United States