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New augmented reality service launched by VirtualMob

New augmented reality service launched by VirtualMob

Augmented reality continues to be an effective marketing tool Augmented reality has been gaining more attention as a practical solution to many of the challenges that exist in daily life. The technology continues, however, to be one of the most attractive marketing tools, especially to advertisers looking to engage mobile consumers. Part of the reason advertisers like augmented reality is because the technology is able to create engaging digital content that can be superimposed over the … Read entire article »

Filed under: Augmented Reality, International, Mobile Marketing, Technology News, Trends

Chunghwa Telecom plans new mobile payments initiative

Chunghwa Telecom plans new mobile payments initiative

Mobile payments are gaining ground throughout Asia Taiwanese telecommunications company Chunghwa Telecom has been showing some strong interest in mobile commerce lately. The company, like many others in its industry, has been taking note of the growing popularity of mobile commerce throughout Asia. Mobile payments are gaining ground as mobile devices become more readily available to a broader range of consumers throughout Asia. Chunghwa believes that the time is right to establish itself in the mobile … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Near Field Communications, QR Codes, Technology News

Technology news announce the launch of a new “youthful” BlackBerry

Technology news announce the launch of a new “youthful” BlackBerry

The latest smartphone has now been released by the manufacturer in selected markets but not the U.S. BlackBerry has just announced its latest technology news, which includes the release of a new “youthful” smartphone within selected markets in order to test it. However, this device will not be available to consumers in the United States, at least not right away. Not long after the latest massive smartphone releases that made technology news headlines from BlackBerry, it has just … Read entire article »

Filed under: International, Mobile Commerce, Technology News, United States

Mobile commerce sends British retail skyward in April

Mobile commerce sends British retail skyward in April

The performance of the sector in the United Kingdom received considerable benefit from smartphones and tablets. Online sales underwent a significant growth in the United Kingdom in April, this year, and a great deal of it is being credited to the contribution of mobile commerce, said the British Retail Consortium. The trade association for the British retail industry reported that the impact of smartphones and tablets is massive. The latest report from the British Retail Consortium looked directly … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends

Augmented reality is a growing part of the retail and travel experience

Augmented reality is a growing part of the retail and travel experience

There have been a growing number of success stories that are encouraging companies to try more.   photo via www.zaptap.com A recent success story using augmented reality in China is having a growing number of airports adopt AR technology as a part of the high tech travel shopping experience around the world. Mobile commerce has become increasingly popular among travelers and commuters. It hasn’t just been limited to augmented reality. The Frankfurt Airport has used QR codes on a wall … Read entire article »

Filed under: Augmented Reality, International, Mobile Commerce, Trends

Mobile payments expanding in Canada

Mobile payments expanding in Canada

RBC and Bell intend to work together to launch a new secure solution across the country. The largest bank in Canada, RBC (Royal Bank of Canada) and Bell, the largest communications company in the country, have announced their partnership to start to provide efficient and secure mobile payments for using credit and debit to make purchases in participating stores throughout the nation. This announcement was for the upcoming availability of a service that they are calling secure, … Read entire article »

Filed under: International, Mobile Commerce, Mobile Payments, Trends