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Mobile payments popularity will be greater than credit cards in two years

Mobile payments popularity will be greater than credit cards in two years

(adsbygoogle = window.adsbygoogle || []).push({}); A new U.N. report underscored the skyrocketing growth of PayPal, Alipay and other blockchain based transaction systems. A United Nations report indicates that by 2019 mobile payments popularity will “overtake credit cards” in terms of online shopping use. The report pointed to blockchain using systems as primary drivers for the popularity of mobile transactions. The United Nations body released a report saying that digital currency systems of payment will see greater use in e-commerce … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Payments

Mobile ad spending will comprise 62 percent of digital advertising totals in 5 years

Mobile ad spending will comprise 62 percent of digital advertising totals in 5 years

The increase in smartphone advertising will be a main driver for the entire digital marketing industry, said eMarketer. While TV continues to be the top Indian advertising platform, the rising demand for smartphones is propelling mobile ad spending upward and is predicted to continue doing so. eMarketer predicts that mobile advertising budgets will rise along with the availability of inexpensive 4G handsets and dropping data prices. Advertising over mobile channels is expected to increase by 85 percent … Read entire article »

Filed under: Featured News, International, Mobile Marketing

QR code tracking allows Delhi police to watch over cab riders

QR code tracking allows Delhi police to watch over cab riders

A card featuring a quick response code allows the police to monitor a taxi’s entire journey. A new QR code tracking program is launching in Delhi, India, to help cab riders know they’ll be safe. It involves using an identification card displayed on the back of the driver’s seat. Passengers can scan the QR codes to provide the Delhi Police control room the ability to monitor the trip. The QR code tracking card will feature the barcode as … Read entire article »

Filed under: International, Mobile Commerce Security, QR Codes

APAC m-commerce driven by emerging markets, says recent MasterCard study

APAC m-commerce driven by emerging markets, says recent MasterCard study

Over half of Asia Pacific consumers shop using their smartphones, but the level of popularity is regional. Over half (51.6 percent) Asia Pacific shoppers use smartphones to buy products and services, according to a new APAC m-commerce study. That said, the same survey revealed that across 14 different markets, the degree of popularity of mobile commerce varies from one region to the next. This insight was provided by the most recent MasterCard Mobile Shopping Survey results. Once again … Read entire article »

Filed under: Featured News, International, Mobile Commerce

Mobile fashion retail leaders appeal to smartphone toting consumers

Mobile fashion retail leaders appeal to smartphone toting consumers

Throughout London Fashion Week, leading designers and retailers campaigned with m-commerce innovation. New study results released during London Fashion Week showed that mobile fashion retail is stronger than ever before. Retailers and top design labels are using m-commerce innovation to improve the consumer experience. The study was published in the 2017 Mobile Retail Report by Ampersand, a benchmarking report. The purpose of the report is to rank and compare top high street brands in terms of their mobile … Read entire article »

Filed under: Commercial, Fashion/Art, Featured News, International, Mobile Commerce

Artistic QR codes give Hong Kong tourists self-guided tour directions

Artistic QR codes give Hong Kong tourists self-guided tour directions

Quick response codes inspired by art provide visitors to the Old Town Central district with touring assistance. The Hong Kong Tourism Board has added artistic QR codes to its most recent strategy to appeal to visitors. The idea behind the quick response codes is to draw new tourists to the Old Town Central area of the city. Moreover, they are also designed to provide those tourists with an enhanced experience once they’re there. The art inspired QR … Read entire article »

Filed under: Featured News, International, QR Codes, Travel

Mobile and tablet commerce see meaningful growth rates in Germany

Mobile and tablet commerce see meaningful growth rates in Germany

New research has found that both smartphone and tablet users are shopping more on their devices. While desktop continues to be the leading shopping choice for consumers, tablet commerce and smartphone shopping has taken off in Germany. A healthy and rapidly growing number of mobile device users are looking to those gadgets when they need to make a purchase. This, according to recent m-commerce and t-commerce research released by Mintel. Mintel’s mobile and tablet commerce research found that … Read entire article »

Filed under: Commercial, Featured News, International, Mobile Commerce, Tablet Commerce, Trends

Apple App Store removes applications made in Iran due to U.S. sanctions

Apple App Store removes applications made in Iran due to U.S. sanctions

The iPhone maker issued a letter to Iranian developers informing them that their offerings have been cut. The Apple App Store has removed iOS applications made in Iran. The iPhone maker made this move in order to follow U.S. government sanctions against the Middle Eastern country. According to Iranian app developers, they received letters informing them of the action, but no warning. Dozens of developers said they were informed that the Apple App Store removed their applications. They … Read entire article »

Filed under: Featured News, International, Mobile Apps, Mobile Commerce

Mobile commerce users now comprise over half of all Canadians

Mobile commerce users now comprise over half of all Canadians

A recent survey showed that more than one in two consumers in Canada makes online purchases with a smartphone. The results of a new study regarding Canadian mobile commerce users was recently released and showed some striking findings. It revealed that among all the consumers in that country, over half are using their smartphones to shop. The research also went on to point out that Canadians enjoy shopping online on the whole. The majority of shoppers in Canada … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Trends

Mobile payments growth gap barely there between millennials and older generations

Mobile payments growth gap barely there between millennials and older generations

Visa has been taking aim at Singapore for the creation of a cashless society, with surprising findings. Visa’s effort to turn Singapore into a cashless society has centered heavily around promoting mobile payments growth. The credit card giant recently released its Consumer Payment Attitudes Survey 2016, revealing some unexpected data. It came as little shock that Singaporeans are embracing mobile payment transactions for many purchases. Singapore mobile payments growth has been greatly driven by the willingness of the … Read entire article »

Filed under: Featured News, International, Mobile Payments, Trends

Worldwide mobile marketing spend to break the $100 mark this year

Worldwide mobile marketing spend to break the $100 mark this year

The MAGNA forecast predicts ad revenue over mobile channels to rise by 3.7 percent worldwide this year. Global mobile marketing spend is expected to break the $100 billion level for the first time, according to a MAGNA report. In fact, the prediction suggested that it may even reach $110 billion. This milestone arrived in the same year that digital (including mobile) is expected to pass TV ad spending. Mobile has been the main driver of digital advertising. Fifty … Read entire article »

Filed under: Featured News, International, Mobile Marketing, Trends