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Facebook Rewards QR codes provide in-store savings

Facebook Rewards QR codes provide in-store savings

(adsbygoogle = window.adsbygoogle || []).push({}); The social network is aiming to show its stuff in terms of boosting traffic to brick-and-mortar shops. A new Facebook Rewards QR codes feature test is now underway as a new form of mobile marketing. This advertising is designed to send more in-store shoppers to the checkout counter with items to purchase. The reason is that the quick response codes are not only personalized but offer savings or bonuses. When a consumer scans the … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes, Social Media Marketing

Authenticity QR codes let Chinese consumers verify Australian olive oil production

Authenticity QR codes let Chinese consumers verify Australian olive oil production

Producers from Australia are labeling their bottles with quick response codes to assuage concerns. Australian olive oil producers are adding authenticity QR codes to their product labels. They designed the quick response codes to redirect to a personalized video geared toward Chinese consumers. The marketing strategy, called Australian Authentic, is meant to verify the authenticity of the product. The goal of the authenticity QR codes is to assuage consumer concerns and is predicted to double Australian grower returns. … Read entire article »

Filed under: Featured News, Mobile Commerce, QR Codes

Pinterest QR code scanner added to Lens object recognition feature

Pinterest QR code scanner added to Lens object recognition feature

The mobile technology can now detect and scan a quick response code automatically. The new Pinterest QR code scanner as a part of the Lens object recognition feature has changed what the popular app is capable of accomplishing. QR codes have become a regular part of some of the top sharing and social mobile apps. The Pinterest QR code scanner function is hardly unique to mobile apps, though it is interesting that it has been worked into the … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

Spotify QR codes change the sharing game among app users

Spotify QR codes change the sharing game among app users

The music streaming service is adding Spotify Codes to its mobile app to simplify feature usage. New Spotify QR codes are helping the streaming service app to be more user friendly. The barcodes, called “Spotify Codes” are meant to make all the different spotify features simpler and more direct. The mobile app users can scan QR codes for every one of the songs to share the tunes they like. The Spotify QR codes work by providing a unique … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

Will QR code use become commonplace for wedding gift giving?

Will QR code use become commonplace for wedding gift giving?

The usage and application of quick response codes in China is continuing to explode. In China, the tradition of giving cash to newlyweds is a long one and QR code use is now bringing the practice into this century. For hundreds of years, cash was given in red envelopes, but that paper is being increasingly conserved through the use of black and white barcodes. QR codes are being used for a rapidly rising number of activities in … Read entire article »

Filed under: Featured News, Mobile Payments, QR Codes

QR code stickers give local museum an affordable tech upgrade

QR code stickers give local museum an affordable tech upgrade

The Williamston Depot Museum is using quick response codes to share more local history. The Williamston Depot Museum in Michigan is using QR code stickers to help share more history stories with its visitors. The quick response codes are scanned with smartphones to open up a wealth of information about the city’s downtown Historical District. The project involves adding QR codes to about 38 buildings so visitors can learn more about their history. Each of the QR code … Read entire article »

Filed under: Featured News, QR Codes, Travel

Facebook Messenger QR codes could make the barcodes popular in the US

Facebook Messenger QR codes could make the barcodes popular in the US

Quick response codes have become commonplace, but American companies and consumers are still iffy about them. Facebook announced the launch of several new features on its messaging app, including Messenger QR codes. With the addition of the quick response codes to the platform, it is more than likely that the black and white squares will experience a popularity boost in the United States. These QR codes were announced at the same time as she update to the … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes, Social Media Marketing

QR code feature launched for in-person purchases at Paytm Mall

QR code feature launched for in-person purchases at Paytm Mall

The e-marketplace is making it possible for shoppers to move beyond m-commerce and pay in real life. Paytm Mall just rolled out a new QR code feature that will make it possible for shoppers to use their mobile devices for shopping in-store, not just at the brand’s e-marketplace. The system uses quick response code scans to verify the mobile payment transactions at checkout counters. The goal of the new QR code feature is to appeal to consumers who … Read entire article »

Filed under: Featured News, Mobile Payments, QR Codes

QR code tombstones will solve cemetery challenges, says Funeral Association

QR code tombstones will solve cemetery challenges, says Funeral Association

The Chinese group says quick response codes will fix issues relating to natural resources and environmental degradation. The China Funeral Association says QR code tombstones are the key to overcoming several problems relating to memorializing the deceased. Traditional grave marker production is rapidly depleting natural resources while they hack away at the natural environment. Experts from the association say quick response codes can solve the problems linked to gravestone production. “In modern times, people should commemorate their deceased … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

QR code identification assigned to fishing boats

QR code identification assigned to fishing boats

Certain Malaysian vessels will soon have their own unique quick response codes to help ID them. The waters off the coast of the Malaysian state of Sabah will soon feature fishing boats with QR code identification. The area is often seen as a kind of paradise when it comes to being able to fish for seafood. However, the local bounty has started to draw foreign fishermen who don’t have the right to be there. A common trend … Read entire article »

Filed under: Featured News, International, QR Codes

QR code con culprits identified in China

QR code con culprits identified in China

Two men are accused of being behind the fake bike rental quick response codes. A massive QR code con is underway in China, scamming bicycle renters out of their money. As was recently reported by QR Code Press, the quick response codes played a central role in causing consumers to pay into the wrong bank account as they attempted to rent a bike. Two men have now been arrested after being accused of pasting fake QR codes … Read entire article »

Filed under: Featured News, Mobile Commerce Security, QR Codes