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Tim Hortons is using a free mobile app to celebrate Canada Day

Tim Hortons is using a free mobile app to celebrate Canada Day

The application for the very popular Canadian coffee and doughnut chain will be featuring a dozen themed “ehmojis”. With Canada Day being celebrated today, July 1, Tim Hortons – an institution of a coffee chain in the country – is hoping to take advantage of Canadian pride and has released a free mobile app with some Canuck themes for users to enjoy. The mobile application is designed to let Canadians text their friends with some “Canadian” emojis. Ahead … Read entire article »

Filed under: Commercial, International, Mobile Apps, Mobile Commerce, Mobile Marketing

Suretap mobile wallet app update unveiled

Suretap mobile wallet app update unveiled

The smartphone payments application owned by three large telcos in Canada has announced its next big move. The long awaited update to the Suretap mobile wallet has finally been unveiled, and it has shown that these app based payments will soon be compatible with a broader range of smartphones, will be able to include a larger number of credit cards, and will be accepted at more merchants. This has the potential to be a major move in … Read entire article »

Filed under: Mobile Apps, Mobile Payments

Patient mhealth adoption relies on doctor recommendations

Patient mhealth adoption relies on doctor recommendations

Recent research has shown that physicians may be the key driving force behind this technology. It may feel as though mhealth technology is getting off to a pretty good start on its own, but when it comes to the recommendations – or even discussions – of mobile and wearable tech by doctors, a recent study has shown that only 15 percent of physicians are actually talking about it as a tool to help to improve overall … Read entire article »

Filed under: Gadgets, Health Care Industry, Mobile Apps

Full screen mobile video ads will soon be launched on Facebook

Full screen mobile video ads will soon be launched on Facebook

The social network is adding this feature to the smaller screen versions of its experience. When it comes to mobile video ads, Facebook is hoping to make this social media marketing experience considerably larger and more interactive as it brings the full screen experience to smartphones and tablets. This move is the next big step to hit the Facebook video experience after auto play was added in December 2014. The company is now experimenting with full display mobile … Read entire article »

Filed under: Mobile Apps, Mobile Marketing, Social Media Marketing

Boeing looks to augmented reality to improve worker efficiency

Boeing looks to augmented reality to improve worker efficiency

The aircraft manufacturing giant has shown that AR technology can improve information availability. In Santa Clara, California, at the Augmented World Expo, speakers discussed the barriers of adoption to augmented reality and helped to show the many practical uses for the technology that can make it more than worth the while of companies to take it on. Boeing was among the top proponents for the use of AR tech, and it shared its own internal study results. While … Read entire article »

Filed under: Augmented Reality, Gadgets, Mobile Apps, Technology News

Mobile ad for porn displayed in children’s app

Mobile ad for porn displayed in children’s app

The advertisement was shown on the screen of the Talking Tom Android application for kids as young as 5 years. Regulators are currently investigating a situation involving a highly inappropriate mobile ad placement, in which a port site’s sexually explicit advertisements appeared on the screen in a children’s game app. The game that displayed the banner ad was meant for kids as young as five years old, called Talking Tom. The mobile ad was for a company called … Read entire article »

Filed under: Mobile Apps, Mobile Marketing

Rhombus launches SMS mobile payments service in the US

Rhombus launches SMS mobile payments service in the US

Rhombus’ new platform allows users to make payments with a text message Rhombus, a payments startup, has launched a new platform in the United States that will allow consumers to send payments and donations from any mobile device. Such a platform is not unique, as there are many that have the same type of feature, but the way this platform offers this feature sets it apart from others. The platform supports SMS mobile payments, making it … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, United States