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Walmart Pay mobile payments app has finally arrived

Walmart Pay mobile payments app has finally arrived

(adsbygoogle = window.adsbygoogle || []).push({}); After hinting, testing and piloting for a long time, the retail giant has finally rolled out the application. The fact that Walmart had a mobile payments app up its sleeve is coming as a surprise to absolutely nobody as it has been talking about it, testing it and running pilot programs for some time now, but what is making headlines is the final rollout of the application and the way competitors in … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

HIV infected children can benefit from mobile technology

HIV infected children can benefit from mobile technology

A new program has been designed to use mobile devices to be able to bring hope to these patients. Global HIV specialist company, VIIV Healthcare, has now made an announcement in conjunction with its global partners with regards to the launch of a new program using mobile technology to assist children who have been infected. The program in Lesotho is called “Mobilizing HIV Identification and Treatment” (MHIT). Among the partners in this mobile technology project are the Elton … Read entire article »

Filed under: Gadgets, Health Care Industry, Mobile Apps

Starbucks mobile app rolls out with amped up Rewards

Starbucks mobile app rolls out with amped up Rewards

The popular coffee giant has now upgraded both its application and its rewards program for its customers. Starbucks has now announced that it has overhauled its mobile app, which is currently used by 17 million people across the United States, in order to be able to offer them a more personalized experience. The changes have arrived at the same time as the upgrades to the Starbucks Rewards program for free products. The mobile app now contains a new … Read entire article »

Filed under: Commercial, Mobile Apps, Mobile Commerce, United States

Apple mobile ad outtakes with Cookie Monster bring big laughs

Apple mobile ad outtakes with Cookie Monster bring big laughs

Though the Sesame Street Muppet wasn’t exactly calm in the commercial, the bloopers were even more dramatic. Back in March, Apple released its mobile ad commercial for the iPhone 6 which starred the popular Cookie Monster from Sesame Street which went viral across several social media platforms. The tech giant has since released the outtakes for that commercial and they’ve been amusing and enchanting. Cookie Monster has a special way of tapping into the nostalgia of consumers and … Read entire article »

Filed under: Gadgets, Mobile Apps, Mobile Marketing

Native mobile ads will make up 63 percent of display advertising over the channel

Native mobile ads will make up 63 percent of display advertising over the channel

The results of a study by the IHS and Facebook showed this will be the case by the year 2020. A recent Facebook and IHS study revealed statistics and forecasts with regards to the use of mobile ads and showed that they will be making up 63 percent of display advertising by 2020. This prediction was made based on the stats collected through the Audience Network at Facebook. The mobile ads trends report predicted that over the next … Read entire article »

Filed under: Mobile Apps, Mobile Marketing

Starbucks mobile app is headed for a massive upgrade

Starbucks mobile app is headed for a massive upgrade

The popular café chain intends to invest a considerable amount of money into improving its application. Starbucks has become exceptionally popular as a coffee chain and over recent years its mobile app has played a huge role in its ability to differentiate itself from the rest of the increasingly crowded café market. In terms of its success with mobile payments, it is virtually unparalleled and is often seen as the ultimate success story. Starbucks has moved exceptionally strategically … Read entire article »

Filed under: Mobile Apps, Mobile Commerce, Mobile Payments, United States

Touch ID added to American mobile banking app

Touch ID added to American mobile banking app

U.S. Bank has now announced that this security upgrade with fingerprint scanning is available. One of the latest announcements from U.S. Bank has revealed that its mobile banking app will now support Touch ID for iPhone users as a simpler way to keep their financial details safe while still conveniently accessing their account. This means that users of recent iPhone generations can use their fingerprints as passwords. According to the U.S. Bank executive vice president and head of … Read entire article »

Filed under: Mobile Apps, Mobile Commerce Security, Mobile Payments

Samsung to take its mobile payments into Chinese market

Samsung to take its mobile payments into Chinese market

The tech giant will be following Apple into that space and claims to support credit and debit cards from 9 banks. Samsung has announced that its mobile payments service has now launched for the first time within the Chinese market, where it will be joining an exceptionally crowded space that already includes its top rival, Apple. Apple Pay stepped into the second largest economy in the world almost a month and a half ago. China also happens to … Read entire article »

Filed under: Mobile Apps, Mobile Payments