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M-commerce growth will reach $6 trillion in 4 years

M-commerce growth will reach $6 trillion in 4 years

(adsbygoogle = window.adsbygoogle || []).push({}); Mobile shopping apps are expected to become quite mainstream and very successful in coming years. Mobile app specialist firm, App Annie, predicts that m-commerce will not only accelerate in the near future, but it will become very important. This is welcome news to tech companies in their currently slumping sector. The firm forecasted rapid growth to the degree that it will break the $6 trillion in transactions per year mark by 2021. Bertrand Schmitt, … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce, Trends

Mobile ad study reveals this marketing technique is generating responses

Mobile ad study reveals this marketing technique is generating responses

IAB research published in a recent report provided considerable insight into the effectiveness of this advertising. New mobile ad study findings from IAB showed that smartphone advertising is producing a consumer response nearly half the time. The research was first published this week and underscored the effectiveness of ads displayed over this channel. The mobile ad study pointed out that more than two out of every three people – that is, 63 percent – now have smartphones that … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Marketing

Snapchat mobile commerce speculations abound with PayPal integration

Snapchat mobile commerce speculations abound with PayPal integration

The digital payment software was recently added to the social media platform’s (SDK). The rumor mill is hard at work with speculations of Snapchat mobile commerce possibilities. Engineers participating in the mobile app’s development recently integrated PayPal into the software development kit (SDK). The PayPal SDK could mean person to person or even mobile shopping opportunities on the social platform. This was originally reported by MightySignal, a mobile intelligence service. “Curiously, we noticed Snap recently installed the Paypal … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce, Mobile Payments

Long anticipated LG mobile payments solution launches in Korea

Long anticipated LG mobile payments solution launches in Korea

After having been first mentioned in November 2015, the electronics giant is finally getting started with consumers. The launch of the new LG mobile payments service hasn’t come as much of a surprise to many. The company first revealed its intentions to begin offering a mobile wallet back in November 2015. The initial rollout of the service finally occurred at the end of last week and is available exclusively in South Korea. The LG Pay service is … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

So-called “Judy” Android malware could affect over 36.5 million devices

So-called “Judy” Android malware could affect over 36.5 million devices

The announcement of this spreading cyber attack follows closely on the heels of the WannaCry ransomware. In a month riddled with PC and cyber security issues, a new Android malware called “Judy” has made its way onto the scene. This is expected to affect more than 36.5 million smartphones and tablets, after WannaCry planted its ransomware into over 200,000 computers. The Judy malware was uncovered by researchers at Checkpoint security and it will rapidly infect millions. Judy is … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce Security

Instagram is the social media platform hardest on a user’s mental health, study

Instagram is the social media platform hardest on a user’s mental health, study

That said, YouTube appears to be the social network that is among the easiest on positivity. The Royal Society for Public Health (RSPH) released the results of a study conducted by its Youth Health Movement, showing that Instagram is the social media platform with the most negative impact on mental health. While Instagram may be negative, it was YouTube with the most positive influence on mental health. The research revealed that of the “big five” social media platform … Read entire article »

Filed under: Featured News, Mobile Apps, Social Media Marketing

Pinterest QR code scanner added to Lens object recognition feature

Pinterest QR code scanner added to Lens object recognition feature

The mobile technology can now detect and scan a quick response code automatically. The new Pinterest QR code scanner as a part of the Lens object recognition feature has changed what the popular app is capable of accomplishing. QR codes have become a regular part of some of the top sharing and social mobile apps. The Pinterest QR code scanner function is hardly unique to mobile apps, though it is interesting that it has been worked into the … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

Spotify QR codes change the sharing game among app users

Spotify QR codes change the sharing game among app users

The music streaming service is adding Spotify Codes to its mobile app to simplify feature usage. New Spotify QR codes are helping the streaming service app to be more user friendly. The barcodes, called “Spotify Codes” are meant to make all the different spotify features simpler and more direct. The mobile app users can scan QR codes for every one of the songs to share the tunes they like. The Spotify QR codes work by providing a unique … Read entire article »

Filed under: Featured News, Mobile Apps, QR Codes

PayPal mobile wallet go head to head with Amazon in massive market

PayPal mobile wallet go head to head with Amazon in massive market

The digital payment platform has applied for its license to operate within the Indian marketplace. PayPal mobile wallet will soon be available to Indian consumers and merchants as the global online payments giant applies for its license to operate in the country. This follows closely on the heels of Amazon’s similar entry into that massive market. The American company has applied to the country for a prepaid payment instrument (PPI). This would place PayPal mobile wallet in a … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

Uber app nearly booted from iPhones following privacy concerns

Uber app nearly booted from iPhones following privacy concerns

Apple came close to removing the ride sharing application from the App Store when it learned about secret tracking. The already controversial Uber app was recently nearly removed from Apple’s App Store. The iPhone maker discovered that the ride sharing company was continuing to track devices even after the mobile application was deleted. According to Uber, it was secretly tracking former users in order to avoid the risk of fraud. A new report showed that the Uber app … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce Security

Amazon Alexa ads limited to music, radio and flash briefings

Amazon Alexa ads limited to music, radio and flash briefings

The online marketplace has gone ahead and decided to ban advertisements in other parts of its mobile digital assistant. New rules are in place for Amazon Alexa ads which have now been banned except in music, radio and flash briefings. The company has altered its Alexa Skills Kit policies. The changes were made quietly but made a notable difference to the way advertisements can run with Alexa as they have been primarily banned. The new bans on … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Marketing