Category: Mobile Marketing

Keep up in the field of mobile marketing and all of the new techniques that are popping up all over within this fairly new job industry. Subjects vary from how to mobile marketing to advanced campaigns.

Google to target smartphone shoppers with new mobile advertising strategy

Jennifer Goula
mobile advertising strategy - Google search on mobile device

Google intends to push new ads on its apps to boost revenue from mobile shoppers. The Alphabet Inc. owned company is enhancing its mobile advertising strategy and plans to place ads in several new spots on its apps. The expansion of its advertising real estate will include ads featured on the homepage of its smartphone app worldwide, more ads in Maps as well as ads with image galleries in search results, reports Reuters. Google wants to make it easier for its users to discover and buy new products. The search…

Read More

Easy Ways To Get More Twitter Followers

Guest Post
Get More Twitter Followers

Twitter is a highly underrated business tool. If correctly used, it can easily help a business to increase brand awareness and get more sales. Twitter can increase brand followers, solidify the brand and generate leads. At the same time, it guarantees that the leads generated are genuinely interested in the brand. You get to target the right audience, which is definitely a great thing. If you decide to use Twitter for your business, getting targeted followers is what is of high interest for you. When this is what you want…

Read More

Facebook has selected London as its base to develop WhatsApp payments

Stephanie Beck
WhatsApp Payments - WhatsApp App

The social network giant wants to drive the messenger service’s mobile payments globally Facebook is serious about developing WhatsApp payments and has chosen London, England as the center of the mobile payments platform’s development. The messenger service will hire on 100 new software engineers from London and Dublin. The reason that Facebook decided on London instead of a US city is that it is widely used in the UK and England’s capital city is known for attracting talent from other markets where WhatsApp is popular. This includes markets such as…

Read More

QR code tattoo fail: Argentinian soccer fan’s tat delinked

John Montgallo
QR Code Tattoo - Tattoo Artist

No joke: A fan of Argentina’s River Plate soccer team had a QR code tattooed to his leg to show his love for his team. The fan’s QR code tattoo links to a triumphant highlight video on YouTube of River Plate securing its 5-3 two-legged Copa Libertadores Finals win over arch rivals Boca Juniors…or at least it did. The QR code-linking footage was taken down after Twitter users banded together to have the video removed. The QR code tattoo was shared on Twitter by Argentinian sports journalist Ariel Cristofalo. The…

Read More