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KitKat QR code launched by Google and Nestlé

KitKat QR code launched by Google and Nestlé

(adsbygoogle = window.adsbygoogle || []).push({}); The two companies are working together to create packaging that will allow people to better enjoy their break time. Nestlé has now partnered up with Google in order to create a KitKat QR code on the packaging of the chocolate bar, which will make it easier for consumers to enjoy a few YouTube videos while they are taking their breaks. These quick response codes will be printed onto the chocolate bars outside the … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes

Quick response codes announce Tesla’s upcoming Mexican Supercharger

Quick response codes announce Tesla’s upcoming Mexican Supercharger

A QR code scan was all it took to discover the announcement that the network was expanding to Mexico. Tesla has just made a massive announcement and it did so by posting massive quick response codes that could be scanned through the use of smartphones with reader apps installed. Its announcement was that its Supercharger network is now on its way to expanding into Mexico. The QR codes were displayed all along the wall behind each parking … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes, Social Media Marketing

NFC tags and QR codes make it onto Jones packaging

NFC tags and QR codes make it onto Jones packaging

A new packaging solutions partnership with Tuku has added quick response codes and near field communication tags. Jones Packaging has partnered up with Tuku, a mobile marketing specialist, in order to add NFC tags and QR codes to its packages in order to make them mobile friendly and able to share information, messages, offers and promotions with customers. This type of strategy is becoming increasingly commonplace as print packaging and mobile marketing combine. This addition of QR codes … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes

Getting more for your Mobile Marketing Dollar

Getting more for your Mobile Marketing Dollar

Get an edge over your competition with these mobile marketing tips Mobile marketing is a fairly new addition to business marketing strategies, and its popularity is growing exponentially. One of the things that makes this type of marketing so successful is that it places messages directly on customers’ mobile devices via text, email, app, or some other method. You send, they click. There is no doubt that mobile marketing works. These tips will help you up … Read entire article »

Filed under: Featured News, Marketing, Mobile Marketing

Tourism QR codes in Thailand promote local tourist attractions

Tourism QR codes in Thailand promote local tourist attractions

The quick response codes are a part of a massive program mean to inform travelers throughout the country. The Ministry of Tourism and Sports in Thailand has now launched a program called “Thailand Scan me” in which tourism QR codes are strategically placed to provide travelers with information about the various types of attractions they can find across the country but to which they may not otherwise have been exposed. The goal is to ensure that tourists … Read entire article »

Filed under: Featured News, Mobile Marketing, QR Codes

Mobile advertising in the United States saw a shocking growth rate last year

Mobile advertising in the United States saw a shocking growth rate last year

Though it didn’t come as a surprise that marketing over this channel would rise, it was the amount that astounded. The results of an Interactive Advertising Bureau study are in and they’ve revealed that mobile advertising composed the largest segment of online ad revenue, having made up 35 percent of the total $59.6 billion in the U.S. It appears that mobile marketing has been lit on fire and managed to grow by 66.1 percent throughout 2015. This brought … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, United States

Shopify is first to use commerce side of Facebook’s social media marketing

Shopify is first to use commerce side of Facebook’s social media marketing

The company has now become the initial user of the conversational shopping feature with Messenger integration. Shopify Inc. has now decided to lead the way when it comes to the upgraded commerce opportunity offered by Facebook’s social media marketing over its multi-channel cloud-based platform that has been created for small and medium sized businesses. It has now integrated with the new Facebook Messenger Platform for offering live customer support. It will also enhance social media marketing through push … Read entire article »

Filed under: Mobile Commerce, Social Media Marketing

Social media marketing is only the beginning for these authors

Social media marketing is only the beginning for these authors

Book series writers Amanda Giasson and Julie B. Campbell are taking multi-channel advertising to another level. For Perspective book series authors, Amanda Giasson and Julie B. Campbell, social media marketing has been an integral part of the launch and continuing success of their fantasy fiction novels which so far include Love at First Plight and Second Wind. However, these authors haven’t stopped at social networks and have turned to every angle they can to spread the word. This … Read entire article »

Filed under: Featured News, International, Mobile Commerce, Mobile Marketing, Social Media Marketing, Technology News, Trends