QR Code Press » Mobile Marketing
Retailers may be missing out on mobile commerce opportunities
Holidays highlight the value of mobile shopping The holidays have long been a very important time of year for retailers. During the holiday season, consumers are much more likely to spend money so that they can purchase gifts for their loved ones. In the past, this involved going to physical stores and, in many cases, waiting in long lines just to purchase a single product. Holiday shopping is also quite a chaotic time, so beyond being … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing
SMS mobile marketing made a large difference on Black Friday
Though the data from the weekend as a whole wasn’t all that promising, smartphones and tablets were winners all around. As the data from Black Friday continues to be announced, everything seems to be indicating that while shopping as a whole didn’t experience too much of an explosion, small screens have truly been coming into their own, particularly in the case of SMS mobile marketing and its impact on encouraging consumers to make a purchase. When it … Read entire article »
Filed under: Mobile Marketing, Trends, United States
Report sheds light on trends in the mobile commerce space
Report aims to offer some foresight Timetric, a business information service firm, has released a new report that aims to provide some foresight into the mobile commerce sector. The report shows that mobile commerce has been experiencing impressive growth around the world, especially in countries where smartphone and tablet penetration is high. More consumers are beginning to rely on their mobile devices in their daily lives, which has exposed them to new forms of commerce that … Read entire article »
Filed under: Mobile Commerce, Mobile Marketing, Mobile Payments
BlackBerry apps are now being offered for free
As of yesterday, and running until Christmas day, one application for BB10 platform users will be free per day. The struggling Canadian handset maker has now announced that from December 1 through 25, it will be offering BlackBerry apps for free, one each day, including some of its most popular names. The company that once led the smartphone marketplace is now scrambling to draw positive attention to its brand. According to a spokesperson from the company, these free … Read entire article »
Filed under: Gadgets, Mobile Apps, Mobile Marketing, Technology News
Holiday mobile marketing looks strong following October Index
Fiksu has predicted that smartphones will be a very important channel throughout the shopping season. According to the latest Fiksu Index data, which has now shown the latest figures in the areas of daily download volume and cost per loyal app user for the most popular applications on the iPhone – with the focus on the latest iPhones, the 5S and 5C, the firm is predicting that holiday mobile marketing will be an exceptionally important for … Read entire article »
Filed under: Mobile Marketing, Trends, United States
Augmented reality transforms pizza boxes into video games
A New Zealand pizza chain is giving customers the opportunity to use their mobile devices for an enhanced experience. Hell Pizza, a chain of restaurants in New Zealand, has decided that the box in which their product is delivered is the perfect opportunity to take advantage of what augmented reality has to offer, so that its customers can enjoy an enhanced experience through images that appear to come to life in a video game. To take advantage … Read entire article »
Filed under: Augmented Reality, International, Mobile Apps, Mobile Marketing
Mobile commerce website at Sports Authority has bulked up
Despite this fact, it has also grown its strength and its performance is still better than other sites. According to Keynote Systems, even though Sports Authority’s mobile commerce website has gained a great deal of weight, its home page still loads at an average of 9.45 seconds, which is not ideal but it is still superior to other sites on the index. Keynote feels that the retailer could still achieve far better performance if its homepage shed … Read entire article »
Filed under: Mobile Commerce, Mobile Marketing, Trends
Appmosphere launches new app based on NFC technology
NFC technology is the cornerstone of new application Appmosphere, a developer of mobile applications, has announced the launch of its REACH NFC application. The app will primarily be used at restaurants in Minneapolis, specifically Northeast Social stores that are quite popular throughout the city. Appmosphere and Northeast Social have worked together in the past. This new venture could change the way people interact with Northeast Social, however, as it leverages NFC technology to provide consumers with … Read entire article »
Filed under: Mobile Apps, Mobile Marketing, Near Field Communications, United States
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