QR Code Press » Mobile Marketing
Bring Your Business to Customers’ Hands: How to Optimize Your Website for Mobile Use
Small business owners without a mobile presence are missing out on an enormous slice of the consumer sales pie. EMarketer estimates that mobile commerce sales, including purchases on tablets, smartphones and mobile devices, rose 81% to about $25 billion last year. This statistic alone should be sufficient to galvanize businesspeople into immediate action. U.S. Consumers will access the Internet more through mobile devices than through personal computers by 2015, estimates the International Data Corporation Worldwide … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing, Trends
Mobile marketing examined by Millennial Media
A recent study has looked into the way that this channel is now being used by consumer packaged goods. Millennial Media has just released its latest report containing data it produced based on an exploration of how the consumer packaged goods (CPG) vertical is applying mobile marketing to their efforts. This is the latest in a number of related studies that are being performed by the company. The mobile marketing research is the most recent in the Mobile … Read entire article »
Filed under: Mobile Commerce, Mobile Marketing, Trends
Mhealth experts sought for AT&T autism app
The telecommunications giant is seeking to mine creative talent to bring mobile and awareness together. According to AT&T, it is working to use the best creative autism community mhealth talent in order to be able to develop an app that will be able to provide considerable assistance to individuals with the condition. There are many different efforts being made by the company to help to obtain the best ideas. It launched with what it called a “hackathon”, which … Read entire article »
Filed under: Health Care Industry, Mobile Commerce, Mobile Marketing
M-commerce app deleting habit identified among U.K. Consumers
British smartphone users will often delete applications that are too much of a challenge to navigate. M-commerce websites are proving to be more popular among consumers in the United Kingdom than apps, when it comes to actual financial and business transactions in the country. The number of purchases and the amount spent on websites is greater than that over apps. At the same time that 51 percent are making purchases from m-commerce websites at least once per month, … Read entire article »
Filed under: International, Mobile Commerce, Mobile Marketing, Trends
Mobile Website: Optimizing Websites to Work Better on Phones
Make Your Site A Mobile Website One of the hottest discussions these days is about how websites can be designed to deliver optimum performance on mobile phones. To figure this out, you need to know what the differences are between a computers’ OS and that of the smartphones. Knowing these differences would enable you to make useful fixes which in turn would help your websites run smoothly on the addictive and ubiquitous mobile platform. Assessing Phone Performance Knowing … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing
Mobile marketing levels are breaking records in the UK
Research conducted by the IAB has shown that advertising over smartphones and tablets is rising fast. The latest data released by the Interactive Advertising Bureau (IAB) has revealed that mobile marketing is exploding in the United Kingdom, and that it has now reached levels that have never before been achieved. Last year, the United Kingdom saw a tripling in the amount of money spent to advertise to smartphone users. That number had already gone well beyond the previous … Read entire article »
Filed under: International, Mobile Marketing, Trends
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