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NFC technology market will continue to see growth through 2022

NFC technology market will continue to see growth through 2022

(adsbygoogle = window.adsbygoogle || []).push({}); Mobile commerce is helping keep NFC alive NFC technology has been receiving mixed attention in recent months. The technology had once been heralded as innovative and has served as the backbone of mobile commerce for some time. It has also been targeted by criticism, especially when it comes to security. Due to security concerns and the growing availability of more effective alternatives, NFC technology has begun to lose popularity. Now, mobile commerce … Read entire article »

Filed under: Mobile Commerce, Near Field Communications, Technology News

NFC technology based system unveiled for the London Underground

NFC technology based system unveiled for the London Underground

As of mid-September, the Transport for London (TFL) will accept contactless payments on all lines. It has now been announced that, beginning on September 16, the TFL will be accepting payments through NFC technology for all London Underground, DLR, and Overground trains. This was announced as the EE mobile operator revealed its intentions to support near field communication payments on London Undergound. The NFC technology will make it possible for customers to simply tap their contactless payment card … Read entire article »

Filed under: Mobile Payments, Near Field Communications

NFC technology based mobile marketing lifts Pepsi’s sales

NFC technology based mobile marketing lifts Pepsi’s sales

This new high tech campaign has allowed consumers to use their smartphones to take part in a promotion. A pilot mobile marketing campaign was recently conducted by PepsiCo through Rehrig Pacific, a logistics company, using NFC technology to encourage shoppers to scan a tag in order to take advantage of a discount offer when purchasing one of the brand’s products. The smartphone user simply needed to tap their enabled device on one of the soda bottle display … Read entire article »

Filed under: Mobile Marketing, Near Field Communications

The Future of Mobile Commerce

The Future of Mobile Commerce

Mobile commerce has become a powerful force in the business world. Smartphones are the most widely used electronic device in the world, so it was only a matter of time before commerce began to evolve to become more mobile-centric. As mobile technology continues to grow more prolific, new commerce structures are being formed to support the use of smartphones, tablets, and other devices. This will have a major impact on various business sectors and those … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Payments, Near Field Communications

NFC technology based boarding system tests starting at Air France

NFC technology based boarding system tests starting at Air France

The airline is allowing passengers with enabled smartphones to take part in this trial service. Certain passengers on specific flights with Air France and who own smartphones that are NFC technology enabled will be able to take part in a trial boarding system for a span of six months as the airline tests the program. The near field communication boarding will be available only on flights between Toulouse-Blagnac and Paris-Orly. The service will take advantage of the Touch&Pass … Read entire article »

Filed under: International, Mobile Apps, Mobile Commerce, Mobile Payments, Near Field Communications, Travel, Trends

Mobile payments firm is rebranding itself to create distance from extremist group

Mobile payments firm is rebranding itself to create distance from extremist group

Isis set to launch a rebrand in order to distance itself from controversial group in the Middle East Mobile payments firm Isis is launching a rebrand to distance itself from an extremist group that has emerged in the Middle East. The group is now known as the Islamic State, but had previously called itself the Islamic State of Iraq and Syria, or ISIS. Searching for the terms “isis” online yields numerous reports concerning the actions of … Read entire article »

Filed under: Mobile Commerce, Mobile Payments, Near Field Communications

Mobile wallet, Isis, works to rebrand to distance itself from militant group

Mobile wallet, Isis, works to rebrand to distance itself from militant group

While a new name has not been chosen for the service, it is on its way in coming months. The mobile wallet joint venture that is backed by Verizon, T-Mobile, and AT&T will soon be receiving a new name, as Isis is being rebranded now that an Islamic militant group has been labeled with the same name. The goal is to place a greater distance against the group responsible for violence against civilians in Iraq and Syria. The … Read entire article »

Filed under: Mobile Apps, Mobile Payments, Near Field Communications

NFC technology payments based on HCE launched by BBVA

NFC technology payments based on HCE launched by BBVA

The bank claims to be the first one to have created a service based on these specifications. BBVA, from Spain, has now launched a mobile payments service based on the brand new cloud based specification from Visa for NFC technology transactions that use host card emulation (HCE) tech. Customers of that bank who have NFC enabled Android smartphones will be able to download a new wallet app. If those customers download the updated version of the BBVA Wallet … Read entire article »

Filed under: Mobile Payments, Near Field Communications