Author: Jorge Gonzalez

Germany seeks to require Apple to continue iPhone updates and repairs for 7 years

Jorge Gonzalez
iPhone updates - software update

The country is working through an environmental responsibility proposal to the European Union. The German government has submitted a new environmental responsibility proposal to the European Union in the hopes of requiring Apple to keep up iPhone updates and repairs for a minimum of seven years. This would mean that the company would need to keep providing security changes and spare parts. Furthermore, beyond the continued iPhone updates for security, Apple would be required to offer those spare parts “at a reasonable price,” if the Ministry of Economics in Germany…

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ByteDance acquires Pico virtual reality company

Jorge Gonzalez
Virtual reality - Acquisition

The TikTok owner is moving ahead with new VR strategies through the headset maker purchase. ByteDance, the company behind the popular TikTok app, has just acquired Pico, a virtual reality technology start-up. The start-up is the third largest maker of VR headsets and other equipment in the world. ByteDance announced that the new acquisition represents the company’s first major steps into virtual reality. At the time this article was written, the company, which is based in Beijing, China, had not disclosed the size of the acquisition of Pico. That said,…

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Nestlé rolls out QR code caps in Vietnamese mobile marketing campaign

Jorge Gonzalez
qr code reward points

The company is using the “One Cap, One Code” solution in an attempt to better reach Gen Z consumers. Nestlé has launched a new mobile marketing campaign in Vietnam, using QR code caps to help them reach Gen Z shoppers and strengthen their brand loyalty. The campaign uses quick response codes printed inside beverage bottle caps or a reward program. The QR code caps campaign will continue until September. Each of the bottles in the SIG’s combismile carton packs of the Nestlé Milo Teen Protein drinks have their own unique…

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New PayPal mobile wallet app is ready for its big debut

Jorge Gonzalez
Mobile wallet app - PayPal app on phone

The completely overhauled “super app” will include all new options, services, and messaging. PayPal has given the go-ahead to move toward the launch of its newest mobile wallet app, which is expected to come with a full spectrum of additions. This digital payment application is now considered to be “code complete,” said the PayPal CEO. Dan Schulman, PayPal CEO, discussed the new mobile wallet app during the second quarter earnings call last week with investors. He called the application “code complete” and said that PayPal was preparing for a slow…

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Half of the world will be using mobile wallets in 2025, study

Jorge Gonzalez
Mobile wallets - person using mobile wallet

From 2020 through 2025, the transactions completed using these apps will break the $1 billion per year mark. A mobile wallets trend report was recently published, indicating that one in every two people in the world will be using this type of app by 2025. By the end of last year, 2.8 billion wallets were already being used by people around the world. Boku, the fintech behind the 2021 Mobile Wallets Report in a partnership with Juniper Research, estimated that the use of these smartphone-based payments will rise by almost…

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