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Facebook Lite mobile app launched

Facebook Lite mobile app launched

(adsbygoogle = window.adsbygoogle || []).push({}); The most popular social network has now lightened up its central application for better functionality. The most popular social network in the world has now slimmed down its main mobile app and has launched Facebook Lite, in order to provide a lighter and more agile version of its experience, for improved function and less data consumption. This is being seen as a component of the social network’s effort to remain accessible throughout emerging … Read entire article »

Filed under: Mobile Apps, Social Media Marketing

Mobile ad product innovation at Yahoo sees new high profile faces

Mobile ad product innovation at Yahoo sees new high profile faces

The CEO of the company, Marissa Mayer, is not slowing down her efforts to shake things up. Yahoo made a considerable splash in 2014 when it made its acquisition of the mobile ad network and notable analytics company, Flurry, last year, and it is now working to ensure that it gets the very most out of the talent that it also managed to bring in through the purchase of that firm. There have been several reports that … Read entire article »

Filed under: Mobile Marketing, Social Media Marketing, Technology News

Je Suis Charlie support mobile app approved by Tim Cook

Je Suis Charlie support mobile app approved by Tim Cook

Apple has given the nod to an application that allows iPhone and iPad users to express solidarity. Following a personal email to Tim Cook, a mobile app for the expression of solidarity through Je Suis Charlie with Paris has now received official approval to be added to the App Store for iPhone and iPad users. Nice-Matin, a French news agency, sent Tim Cook a personal email in order to ask for the application’s approval. Typically, the approval process … Read entire article »

Filed under: Mobile Apps, Mobile Marketing, Social Media Marketing

Mobile app called Yik Yak linked to bullying and bomb threats

Mobile app called Yik Yak linked to bullying and bomb threats

Concerns have been rising in schools with regards to this anonymous geographically specific comment wall. A mobile app called Yik Yak has been under fire over the last little while as a result of people who have been using it in order to bully others, as well as to go as far as to make bomb threats. The application, itself, is quite unique in that it allows people to post anonymously within a certain geographical area. The problems … Read entire article »

Filed under: Mobile Apps, Social Media Marketing