Social Media Marketing

Instagram launches Sensitive Content Control to let users screen what they see

07/23/202107/22/2021 Julie Campbell

Users will be able to use the tool to decide on the type of content that they will be seeing. Instagram has rolled out its new Sensitive Content Control to help users to be able to decide their sensitivity level to certain kinds of content while browsing the Explore page of the app. The tool lets users raise or lower the amount of potentially explicit content they will see in Explore. The Explore section allows the app to display posts from accounts not typically followed by the user viewing them.…

Facebook VR ads face massive hurdle as review bombing begins

06/24/202106/23/2021 L. Green

Not even a week after the announcement, the participating game developer has backed out. Less than one week after announcing the testing of Facebook VR ads on its Oculus platform, a major roadblock has already revealed itself. This started with considerable backlash among Oculus virtual reality headset users. The game developer that agreed to participate in the Facebook VR ads testing has decided to withdraw from the trial. This occurred when players of the game Blaston would see tests of advertising and responded by review bombing the game. Review bombing…

Facebook AI spots deep fakes and their sources

06/18/202106/16/2021 Jennifer Goula

The system was developed by the company with a team from Michigan State university. Facebook and a team from Michigan State University have announced that they have developed a new software system that can identified deep fakes as well as where they came from. Deep fakes are videos that have been edited using AI in some way, appearing increasingly realistic. Deep fakes are becoming increasingly difficult for humans to tell what is real when they are viewed online, such as when they are shared on Facebook. According to the researchers…

Google+ continues to cause problems 2 years after shutting down

06/16/202106/15/2021 John Montgallo

Man holding head in frustration with Google+ symbol

The tech giant’s failed attempt at a social network is still causing the company headaches. Google+ stopped being available for personal accounts more than two years ago. Still, even though many of us have all but forgotten that the platform ever existed, it continues to cause headaches for the tech and media giant. Remnants of the platform remain live and have been breaking Google Phone app functionality for Android. According to a recent Android Police report, pieces of the Google+ platform are still live and are causing problems for Google…

The Impacts of Social Media to Investors Regarding the Purchase of Stocks

06/15/2021 Guest Post

Information has a significant impact on the stock value. It can either affect the stock’s value positively or negatively. If you’ve ever had a chance to read through the financial literature, you’ll prove this true. In 1970, a proposal, the traditional theory, by Eugen Fama tried to explain the relationship between stock prices and the information available. In Eugene’s approach, he explained that the efficiency of any stock market is directly proportional to the available information reflected by the stock prices. Recently, studies have been done and the focus has…

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