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Social media marketing “Buy” button strategy tested by Facebook

Social media marketing “Buy” button strategy tested by Facebook

(adsbygoogle = window.adsbygoogle || []).push({}); The social network giant is trying out a new option to help its advertisers to increase their sales. Facebook has revealed that it is testing a new form of social media marketing on its platform, which includes an actual “Buy” button, which is designed to help businesses advertising over the network to be able to boost the sales that they are achieving from their efforts. This new feature will give members of the … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

Social media marketing anti campaign pushes 99 Facebook free days

Social media marketing anti campaign pushes 99 Facebook free days

A new movement is growing that is encouraging people to sign off for ninety nine straight days. The “99 Days of Freedom” project has now begin as an experiment in the promotion of happiness, which is effectively working as an anti social media marketing campaign that is encouraging people to give up their use of Facebook for ninety nine consecutive days. The relationship that users of the social network have with it appears to be quite a … Read entire article »

Filed under: Social Media Marketing

Social media marketing helps Reading Rainbow Kickstarter reach record goal

Social media marketing helps Reading Rainbow Kickstarter reach record goal

The crowdfunding effort has now achieved the highest number of backers ever for that platform. The grassroots campaign that has made headlines and that spread wildly through social media marketing and sharing, with support from some of the biggest names from Kickstarter and celebrities across the entire spectrum in order to bring back Reading Rainbow in a mobile app format that will be free to classrooms in need across the United States, has now reached well … Read entire article »

Filed under: Mobile Apps, Mobile Marketing, Social Media Marketing

Social media marketing loves the Suarez bite scandal

Social media marketing loves the Suarez bite scandal

Adidas may have dropped the player and the World Cup has banned him, but companies are seizing the ad opportunity. When Luis Suarez bit an opponent at a World Cup game, earning the striker a four month ban and a loss of the Adidas ads in which he had been featured, the move did manage to please some people, as companies have been taking advantage of it in their social media marketing campaigns. Among the companies that … Read entire article »

Filed under: Mobile Marketing, Social Media Marketing

Mobile devices to collect data from hitchhiker robot’s journey across Canada

Mobile devices to collect data from hitchhiker robot’s journey across Canada

The HitchBOT is going to attempt to make its way across the country while accumulating info over 3G networks. While the HitchBOT may look anything but high tech, with a plastic bucket for its body and pool noodles for its arms, it contains mobile devices that will help it to collect a tremendous amount of retrievable data throughout its journey across Canada, provided that it is within range of 3G network service. The hitchhiking robot will start … Read entire article »

Filed under: Gadgets, Social Media Marketing, Technology News

Social media marketing will come out on top at the Brazil World Cup

Social media marketing will come out on top at the Brazil World Cup

Facebook, Twitter, and YouTube are all expected to cash in on ads in a big way. The World Cup is exploding with excitement and as everything comes together for this massive soccer event in Brazil, social media marketing is already making a tremendous splash in advertising and is expected to become more important than it ever has been before throughout these games. Television and radio have always been tremendously important, but mobile and social are stepping into … Read entire article »

Filed under: Mobile Marketing, Social Media Marketing