QR Code Press » Social Media Marketing
Social media marketing at Pepsi hurting from grammatical errors
When it comes to the soda giant’s war against Coca Cola, its grammar is holding it back. An agency based in London, Disruptive Communications, has released the results of one of its most recent studies, which has shown that when it comes to social media marketing from brands, consumers feel that proper grammar is more important than any other factor. When their favorite brand fail in that area, it hurts their opinion of that company. This is exactly … Read entire article »
Filed under: International, Mobile Marketing, Social Media Marketing
Social media marketing study reveals paid social represents under 10 percent of total spend
Paid social is not taking up a very large percentage of the complete amount being spent by marketers. The results of an eMarketer study have now been revealed and they have shown that among the vast majority of participants in the research, a maximum of 10 percent of a total marketing budget was being spent on paid social media marketing. This study was conducted by STRATA, which is a media software company. It was determined that among 92 … Read entire article »
Filed under: Mobile Marketing, Social Media Marketing, Trends
Social media marketing battle breaks out between Martha Stewart and Apple
After making a few comments about breaking her iPad screen the domestic diva brought on the wrath of the tech giant. At the end of last week, a social media marketing battle broke out over Twitter between Apple and Martha Stewart, when the woman’s iPad was dropped and the screen was cracked. Stewart posted a few snide comments about how the repair service should function, incensing Apple corporate. The story began when Martha Stewart had her iPad fall … Read entire article »
Filed under: Entertainment Industry, Mobile Marketing, Social Media Marketing, Technology News
Super Smart Shopping: Locating Local Deals via your Smartphone
These days, it’s hard to beat some of the online deals you can find. In fact, some of the discounts are so deep that many people have almost completely ceased shopping in person in favor of ordering things online that are shipped right to your doorstep. But even with technology permeating every aspect of the shopping experience, the chances are pretty good that you’re going to need to get something from a local supplier at some point … Read entire article »
Filed under: Featured News, Mobile Apps, Mobile Commerce, Social Media Marketing, Trends
Toque 2013 Food App Awards Call for Entries: Honoring the Best in Food and Drink App Design
Huntington Beach, CA, September 19, 2013 –(PR.com)– Toque Magazine announces its third annual awards event dedicated to food and drink apps for smartphones. Toque’s 2013 Food App Awards, which takes place December 12, 2013 at #foodappawards on Twitter, will bestow a Best Overall Food App award as well as 15 additional awards in categories including Best Value, Best Design, Best Cooking and Best Social. Apps can be entered directly on the toquemag site. Cost to … Read entire article »
Filed under: Fashion/Art, Featured News, Mobile Commerce, Social Media Marketing
Mobile marketing may be led by Twitter next year
Fiksu has released its prediction that intent and real time location data will send the social network skywards. The App marketing specialist, Fiksu, has now released its latest predictions about mobile marketing, in which it was forecasted that by the end of 2014, Twitter will be leading the way for social media over that channel. Twitter made two enormous announcements last week, which have kept that network in the spotlight. The first of the two announcements was that … Read entire article »
Filed under: Mobile Marketing, Social Media Marketing, Trends
Social media marketing continues to be led by women
When it comes to sharing on Facebook, Pinterst, and Integram, female users lead the way. According to the latest data gathered by Pew Research Center’s American Life Project, woman are, by far, the leaders in social media marketing participation, which could mean that marketers may be focusing their mobile and online campaigns even more specifically in their direction. The recent survey by Pew has shown that women use these networking sites far more than men. The data indicated … Read entire article »
Filed under: Mobile Marketing, Social Media Marketing, Trends, United States
Mobile marketing campaign for Ben Affleck draws a crowd
An ebook was released in response to the controversial decision to have him play Batman. Mobile marketing methods for a new ebook that has been designed around the controversy surrounding the decision to have Ben Affleck play Batman in the next movie starring the DC Comics character has proven to be highly successful, so far. The ebook is riding the massive media wave surrounding the wildly unpopular choice. The title of the book is “Ben Affleck: Bad for … Read entire article »
Filed under: Entertainment Industry, Mobile Marketing, Social Media Marketing, Trends
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