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Ford may use mobile technology to make you safer behind the wheel

Ford may use mobile technology to make you safer behind the wheel

(adsbygoogle = window.adsbygoogle || []).push({}); The automaker’s Wearables Lab may one day alert vehicles when drivers are becoming sleepy. Automaker, Ford, has now launched a new Automotive Wearables Experience Lab, which is located in Dearborn, Michigan and which has been designed to provide a place where mobile technology such as smartwatches can be used for improving the safety and ease of driving. Ford is far from the only car company that has stepped into testing wearable technology. Other auto … Read entire article »

Filed under: Gadgets, Technology News, Travel, Trends

Mobile shopping is a favorite activity of 14 percent of commuters

Mobile shopping is a favorite activity of 14 percent of commuters

That said, 76 percent of smartphone users would consider shopping on their devices during the commute. A recent Ipsos poll that was commissioned by PayPal has determined that more than one in every 10 commuters have already engaged in mobile shopping during their commute; an activity that has been nicknamed “commuter commerce.” The survey found that there are a wide range of reasons commuters are using their mobile devices. What the Ipsos research showed was that 67 percent … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Tablet Commerce, Travel, Trends

Mobile marketing in China to see large transformation through JD.com, Tencent partnership

Mobile marketing in China to see large transformation through JD.com, Tencent partnership

The two giants are going to look for new ways to use their big data resources for brand recognition building. Giants Tencent Holdings Limited and JD.com Ltd have now joined into a partnership that they have jointly announced as one that is meant to help to change the way mobile marketing occurs in China when it comes to the e-commerce ecosystem. The goal of the deal between the two companies is to offer innovative new smartphone advertising … Read entire article »

Filed under: International, Mobile Marketing, Travel

Mobile commerce is a vital component of the travel shopping experience

Mobile commerce is a vital component of the travel shopping experience

A recent study has shown that consumers are increasingly using multiple devices to plan and book trips. A report was recently released by a firm called Criteo, which illustrated the importance of the role of mobile commerce at both the start and finish of a shopper’s planning and booking of upcoming travel. The report was entitled the Criteo “State of Mobile Commerce” and it was focused on the third quarter of this year. Significant insight was provided through … Read entire article »

Filed under: Mobile Commerce, Travel, Trends

The best gadgets for a road trip include mobile tech to a tire pressure gauge

The best gadgets for a road trip include mobile tech to a tire pressure gauge

While many people think about devices to give them directions or keep them busy, safety is important, too. Road trip and summer vacation season is officially here and the list of top gadgets to bring with you when you hit the road has now been released, including everything from a tire pressure gauge to a GPS, and even a backup battery charger. The most important gadgets aren’t just the ones that we use, but also include the … Read entire article »

Filed under: Featured News, Gadgets, Technology News, Travel, Trends, United States

Mobile technology is a considerable draw for many US hotel guests

Mobile technology is a considerable draw for many US hotel guests

According to a YouGov poll, 39 percent of American travelers prefer to stay at smartphone friendly accommodations. A new YouGov survey that was commissioned by Iris Software Systems has now determined that mobile technology plays an important role in the hotel industry’s ability to appeal to American consumers. The research found that 9 out of every 10 Americans are currently interested in mobile tech at hotels. If the mobile technology can help to enhance their stay, then 9 … Read entire article »

Filed under: International, Mobile Commerce, Travel, Trends, United States

QR codes give Newport visitors a historical tour

QR codes give Newport visitors a historical tour

The university and cathedral city in South East Wales is using quick response codes to educate tourists. A new program has now introduced QR codes throughout the city of Newport, Wales, in order to help to provide visitors to the city with more information about the history of some of the most important points on its map. The quick response codes have been designed to provide smartphone carrying visitors with an informational tour. The tour using QR codes … Read entire article »

Filed under: Featured News, QR Codes, Travel

Augmented reality enhances training and marketing at Virgin Atlantic

Augmented reality enhances training and marketing at Virgin Atlantic

The airline has discovered that people find that the use of AR technology is appealing and generates a positive response. The new 787 Dreamliner at Virgin Atlantic, called Birthday Girl, is considered to be one of the most advanced and high tech experiences in aviation due to a number of its features, including an augmented reality tour. The plane has been designed to bring together an elegant design and the latest in AR technology. Visitors to a specific … Read entire article »

Filed under: Augmented Reality, Mobile Commerce, Mobile Marketing, Travel, Trends