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Google Glass software update makes some considerable changes

Google Glass software update makes some considerable changes

(adsbygoogle = window.adsbygoogle || []).push({}); While the wearable tech will be supporting KitKat, its video calling feature is headed to the back burner. At the same time that Google Glass experienced its one day availability sale in the United States on Tuesday, it also released a massive software update that made a number of notable changes to the experience and opportunity offered by these augmented reality glasses. The internet enabled wearable technology will now have the latest version … Read entire article »

Filed under: Augmented Reality, Gadgets, Mobile Apps

Google Glass opens its sales to anyone in the U.S. tomorrow only

Google Glass opens its sales to anyone in the U.S. tomorrow only

On Tuesday, alone, these augmented reality glasses will be available for sale to Americans. Google Glass will now become available for sale to people in the United States only, starting at 6 a.m. on Tuesday, for that single day, in a sales tactic that can be compared to those utilized by used car dealerships. The availability of the device was made on the company’s Google+ account in the form of a post. The company has stated that this … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Google Glass trademark application declined by USPTO

Google Glass trademark application declined by USPTO

The technology giant was hoping to call its wearable technology device simply “Glass”. Although currently well recognized as Google Glass, the company behind these augmented reality wearables has been aiming to be able to change the name simply to “Glass” on its own. However, it has now run into considerable opposition which may force it to have to change its path. In order to be able to use the single word instead of the complete name of Google … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Legal issues may define the future of wearable technology

Legal issues may define the future of wearable technology

Wearable devices be defined by the laws policing their use in the future Wearable technology has managed to attract a lot of attention, but many people are focusing on the capabilities of new devices rather than the legal issues that may come to define these devices. Many tech experts believe that wearable devices will eventually play a major role in society in a similar way that smartphones do today. In the future, however, the value of … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Augmented reality marketing stunt by Pepsi frightens Londoners

Augmented reality marketing stunt by Pepsi frightens Londoners

A bus stop marketing stunt has caused a commotion as AR tigers and aliens scare – and entertain – viewers. Typically speaking, the public transit system in London isn’t that frightening for morning commuters, but Pepsi decided to change that story through the introduction of its very unique and somewhat startling mobile marketing campaign based on augmented reality technology. Londoners who were waiting at a bus stop for their morning commute certainly weren’t bored. Through the Pepsi Max … Read entire article »

Filed under: Augmented Reality, Mobile Marketing

Augmented reality headset in the works for Xbox

Augmented reality headset in the works for Xbox

The rumors are that Microsoft is headed toward its own form of this wearable technology. It has rapidly become clear that wearable technology and augmented reality solutions are going to become the main tech headlines throughout this year and the companies in the industry are all working hard to make sure that they have their own offerings and won’t be left behind. Microsoft had not been one of them, but now the rumors are starting to fly … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Wearable tech award won by Skully at SXSW

Wearable tech award won by Skully at SXSW

This “smart helmet” startup was the winner at the competition at this year’s South by Southwest Interactive festival. Skully has already been making technology news headlines with its augmented reality motorcycle helmets, but now they have been boosting their recognition after having been named the best wearable tech company at the SXSW festival. This smart helmet managed to win above 47 other competitors in the six award categories. Aside from wearable tech, the other categories were health, entertainment/content, … Read entire article »

Filed under: Augmented Reality, Gadgets, Technology News

Augmented reality may finally be getting big

Augmented reality may finally be getting big

A range of different devices, technologies and uses have started to send AR into the mainstream. The number of startups that have made their way into the augmented reality space is now growing faster than it ever was before, and as a part of that, everyone from game developers to mobile marketing firms are working to try to make use of this technology in the best possible way. Among the latest trends has been the testing of … Read entire article »

Filed under: Augmented Reality, Mobile Marketing, Technology News

Wearable technology is beginning to see legal struggles

Wearable technology is beginning to see legal struggles

The lawsuits, recalls, and even traffic tickets are starting to pour in over these mobile devices. The first sign that wearable technology is truly taking off and becoming mainstream among consumer electronics has now arrived, as the category finds itself mixed up in a range of different forms of battles in the legal system. This is occurring throughout the category and not just with one form or brand of gadget. Last month, Under Armour was sued by Adidas, … Read entire article »

Filed under: Augmented Reality, Gadgets, Mobile Apps, Technology News