Google Maps Live View rolls out on Android and iOS

Google Maps Live View

Google Maps augmented reality walking directions is available on more phones. Google Maps Live View, an augmented reality (AR) walking directions feature, has recently been made available to a much broader range of Android phones as well as the iPhone. The feature was first introduced earlier this year to Google’s Pixel phones. The AR walking directions show real-time navigation in the Google Maps app. The feature uses the phone’s camera to create the AR display. Users with a compatible phone simply need to hold up their smartphone device next to…

Read More

New unique mobile AR shopping feature added to Point & Place AR Platform

AR Shopping - man and woman engaging with mobile phone

Eyekandy Ltd announces launch of an additional WebAR feature. London-based Eyekandy Ltd., a company that specializes in augmented reality (AR) experiences for commerce has announced the launch of an added AR shopping experience with the addition of a WebAR feature to its award-winning Point & Place AR Platform. The new feature allows shoppers to view products in augmented reality in their homes with no app download required. Retailers can easily add the latest AR products to their mobile website pages. Eyekandy’s Point and Place helps to make AR shopping mainstream…

Read More

New Gucci AR feature lets mobile shoppers try on its line of Ace Sneakers

Gucci AR feature - Apple Store screenshot

An augmented reality (AR) feature has been added to the Italian luxury brand’s iOS app. A Gucci AR feature has been added to the brands iOS app that allows iPhone users the ability to virtually try on the company’s new line of Ace Sneakers. After trying on the shoes, consumers have the option to purchase the shoes from Gucci’s online store. Shoppers can move around and look at the virtual shoes in real time. Users who have downloaded the free Gucci app, simply need to call up the feature, choose…

Read More

A new YouTube AR feature lets viewers virtually test products before buying

YouTube AR feature - woman applying makeup - lipstick

YouTube has launched an augmented reality (AR) program designed to benefit brands, influencers and consumers. A newly announced YouTube AR feature, allows viewers to “Virtually Try-On” beauty products. The google-owned social video platform now gives brands the opportunity to match with influencers and allow these vloggers’ viewers to test products virtually. Viewers can digitally sample makeup before buying. Using their phone’s camera, YouTube viewers who access videos with the YouTube AR feature, can use the camera like a mirror to digitally sample makeup products, such as a shade of lipstick,…

Read More

Google search AR feature now lets you see animals through augmented reality

Google Search AR Feature - AR animal search - Google

The AR feature is part of Google’s new augmented reality models. A new Google search AR app feature has been launched by the Internet giant. The company announced its new augmented reality models back in May at its I/O developer’s conference. This new feature allows smartphone users to view a 3D image of certain search results, including some animals. The AR feature works with several different animals. To view the animals in augmented reality mode, users will require an ARCore or ARKit-ready Android phone or iPhone. Using a compatible smartphone,…

Read More