Augmented reality is a growing part of the retail and travel experience
There have been a growing number of success stories that are encouraging companies to try more. photo via www.zaptap.com A recent success story using augmented reality in China is having a growing number of airports adopt AR technology as a part of the high tech travel shopping experience around the world. Mobile commerce has become increasingly popular among travelers and commuters. It hasn’t just been limited to augmented reality. The Frankfurt Airport has used QR codes on a wall … Read entire article »
Filed under: Augmented Reality, International, Mobile Commerce, Trends
Mobile marketing industry will have 1.4 million employees in two years
The MMA has released the results of a new study that it has commissioned projecting employment in the sector. The Mobile Marketing Association (MMA), a trade organization, has commissioned a study that has now forecasted that the industry will be adding nearly a million jobs and will add $400 billion incremental output in the American economy by the close of 2015. These findings could help to encourage marketers to spend more on smartphone and tablet ads. That said, … Read entire article »
Filed under: Mobile Commerce, Mobile Marketing, Trends, United States
Mobile payments expanding in Canada
RBC and Bell intend to work together to launch a new secure solution across the country. The largest bank in Canada, RBC (Royal Bank of Canada) and Bell, the largest communications company in the country, have announced their partnership to start to provide efficient and secure mobile payments for using credit and debit to make purchases in participating stores throughout the nation. This announcement was for the upcoming availability of a service that they are calling secure, … Read entire article »
Filed under: International, Mobile Commerce, Mobile Payments, Trends
Mobile commerce apps used by 56 percent of American smartphone owners
Newly released data has shown that these applications are very popular and some stand out as leaders. According to a study conducted by Arbitron Mobile, an Arbitron Inc. subsidiary, well over half of all American smartphone owners have mobile commerce apps on their devices, and they spend a good amount of time using those applications every month. The researchers used on-device software meters in conjunction with their panel of smartphone owners. What they determined, based on the behaviors … Read entire article »
Filed under: Mobile Commerce, Trends, United States
Are Cloud Tools Changing the Landscape of the Internet?
The landscape of the web is endless, which is one of the amazing things about the new age we live in. New technologies are regularly being introduced and just as people begin using them in their everyday lives, something else is invented that trumps them. One of the newest trends to sweep the web and the business that’s done on it is cloud computing. This technology allows companies to transfer and save large files in a … Read entire article »
Filed under: Featured News, Technology News, Trends
5 Reasons to Implement Mobile Payment Processing
Mobile payment processing allows people to use their mobile devices to pay for a variety of products and services. This positively influences many areas of commerce by improving the way companies do business. It offers a variety of benefits that range from superior on-the-go capabilities, flexibility, and affordable pricing to opportunities to attract new customers and increase profit. If these advantages don’t convince you to embrace this payment option, perhaps the following 5 reasons to implement … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Payments, Trends
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