Burger King takes a step into the mobile payments field
(adsbygoogle = window.adsbygoogle || []).push({}); Burger King prepares to launch new mobile commerce application in coming months Burger King is preparing to break into the mobile payments space more aggressively with the launch of a new application. The company plans to make this application available within the next few months and it will be supported by more than 7,000 Burger King stores throughout the U.S. Engaging mobile consumers is becoming quite important for a wide range of … Read entire article »
Filed under: Commercial, Mobile Apps, Mobile Commerce, Mobile Payments, United States
Mobile commerce performance by Dick’s Sporting Goods yo-yos from week to week
The retailer has been drawing some significant attention to itself, of late, but its mcommerce results are inconsistent. When it comes to solid mobile commerce performance, every fraction of a second counts, and this message has never been more clear than in the example of the smartphone friendly website from Dick’s Sporting Goods. According to the mcommerce statistics from Keynote Systems, Dick’s has not been all that consistent. The importance of consistent strong performance in mobile commerce retail … Read entire article »
Filed under: Commercial, Mobile Commerce, Trends, United States
US consumers may not be enchanted by mobile commerce
Survey shows that US consumers are not as mesmerized by mobile shopping as some might believe Mobile commerce may be growing, but consumers are not showing as much interest in shopping from a mobile device as previously thought, according to a new survey from PwC, a retail and consumer analysis group based in the U.S. Consumers have been showing modest interest in mobile shopping, but many have been let down by the poor mobile commerce experiences … Read entire article »
Filed under: Commercial, Mobile Commerce, Mobile Payments, United States
Mobile commerce Valentine’s Day savings at FatWallet
As retailers spike prices to nab desperate last minute shoppers, there are still some ways to find deals. Valentine’s Day is creeping up very quickly but there is still time for some last minute purchases through mobile commerce, online, or in person. The trick to this buying game is to make sure to save the most out of the $19 billion that will be spent that day. Finding great deals allows shoppers to be able to find the … Read entire article »
Filed under: Commercial, Mobile Commerce, United States
Mobile technology news shows Americans embracing tech faster than Canadians
The same study also showed that Europeans were also using devices more than their counterparts in Canada. According to the results of a mobile technology news study which were recently released, when it comes to the adoption of smartphones and tablets, Americans are moving ahead much more quickly than their neighbors to the North. That said Canadians remain the most avid internet users in the world. While Canadians seems to be continuing to surf the web more than … Read entire article »
Filed under: Gadgets, International, Mobile Apps, Mobile Commerce, Technology News, Trends, United States
Mobile commerce continues its rise to fame
Mobile commerce is much more than a passing fancy Mobile commerce has reached a point where it can no longer be considered a passing trend or something that consumers will forget about in a few years. Smartphone and tablets are becoming more common among consumers and many people are using these as tools to get their shopping done. In the past, people generally participated in e-commerce to purchase high profile products. Now, however, many people are … Read entire article »
Filed under: Mobile Commerce, Trends, United States
Social media marketing ROI increasing
Marketers have been experiencing more tangible results from their efforts over social networks. ExactTarget has recently released a new report that provides the findings of a recent study which indicates that just over one third (34 percent) of marketers are now observing a notable return on investment (ROI) from having included social media marketing as a part of their overall strategies. This data was only one insight that was provided by the survey that was recently conducted. The … Read entire article »
Filed under: Mobile Marketing, Social Media Marketing, Trends, United States
Augmented reality glasses cause legal problems again
A Google Glass user has now been questioned in a an Ohio theater. Not one month after a Google Glass wearer was issued a ticket (that was later fought in court) for driving with the device on, Homeland Security has now had to be called to an Ohio theatre for suspected piracy when a moviegoer was noticed wearing the augmented reality glasses. These mobile devices have caused privacy alarm bells to go off in a number of … Read entire article »
Filed under: Augmented Reality, Mobile Commerce Security, United States
Mobile marketing explodes in importance with smartphone inboxes
Smartphones and tablets are being used to check emails 65 percent of the time in the U.S. According to a recent report that was released by Movable Ink has shown that mobile marketing is taking off with potential, as a tremendous number of Americans use their smartphones and tablets to check their emails. Only 35.25 percent of emails were being opened over desktop and laptop computers. The research showed that smartphone are used to open emails 48.23 percent … Read entire article »
Filed under: Mobile Marketing, Technology News, Trends, United States
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