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In store mobile commerce becoming increasingly desirable to consumers

In store mobile commerce becoming increasingly desirable to consumers

(adsbygoogle = window.adsbygoogle || []).push({}); Shoppers are looking for the ability to use their smartphones while in brick and mortar stores. A new survey from International Council of Shopping Centers (ICSC) illustrates the appeal of in store mobile commerce to today’s consumers. Increasingly, shoppers are looking for the chance to use their smartphones, even while they shop in brick and mortar locations. The mobile shopping experience brings an additional level of personalization and information. As a result, consumers are … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends, United States

US mobile shopping now used by almost 2 out of 3 consumers

US mobile shopping now used by almost 2 out of 3 consumers

New CTA Research data shows that m-commerce is now becoming quite a regular occurrence. As a growing number of people look to their smartphones for regular daily tasks, US mobile shopping has taken off along with the trend. In fact, the Consumer Technology Association (CTA) has published the Path to Purchase Using Mobile Devices Market Research report with details on this m-commerce shift. The CTA report states that both mobile commerce and online shopping research brings in-store … Read entire article »

Filed under: Featured News, Mobile Commerce, Trends, United States

Retail mobile commerce came close to flunking its report card

Retail mobile commerce came close to flunking its report card

A new NewStore report based on 112 different brands revealed a less than stellar average performance. NewStore has released its “State of Mobile Retail”, which is a kind of retail mobile commerce report card. The report revealed insight into the performance of 112 different retailers within the m-commerce ecosystem. The outcomes published within the report involved considering 500 data points regarding each of the retailers. The analysis of the various factors produced a retail mobile commerce score similar … Read entire article »

Filed under: Featured News, Mobile Commerce, Trends, United States

Facebook mobile commerce data shows a sweet future

Facebook mobile commerce data shows a sweet future

The social media giant’s statistics showed that smartphone based transactions are rapidly rising. Newly released Kantar and Facebook mobile commerce data revealed a sizeable trend toward smartphone transactions. Over the holiday shopping period, the social media giant recorded 51 percent of transactions from smartphone or tablet sources. This data included the period from November 1 through December 31 based on online transactions. During that same period in 2015, the same figure had been a notably lower 41 percent. … Read entire article »

Filed under: Featured News, Mobile Commerce, Social Media Marketing, United States

Memorial QR codes help us remember fallen soldiers and vets

Memorial QR codes help us remember fallen soldiers and vets

Monuments in civic memorials in Springfield, Ohio may soon feature quick response codes. Memorial QR codes are becoming increasingly commonplace on gravestones and markers in cemeteries. However, in Springfield, Ohio, they may also find their way to civic memorial monuments. The goal is to use the quick response codes to ensure that detailed memories will be preserved over time. Randy Ark, a resident of New Carlisle, is working with Dodds Monuments of Springfield to add memorial QR codes … Read entire article »

Filed under: Featured News, QR Codes, Trends, United States

Amazon Go app beta launched for mobile grocery shopping

Amazon Go app beta launched for mobile grocery shopping

The goal of the application is to allow shoppers to buy food without a line or a checkout counter. The Amazon Go app is now being beta tested in Seattle exclusively by Amazon employees. The company called the process “Just Walk Out” technology. The Go mobile app is meant to be used at the one 1,800 square foot supermarket which is “new kind of store with no checkout required.” Customers using the Go app simply walk into … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce, United States

Mobile shopping record broken on Black Friday in US

Mobile shopping record broken on Black Friday in US

That one day saw an increase of 33 percent in smartphone and tablet based sales in the United States. Adobe released its Black Friday sales figures, revealing that a mobile shopping record was broken this year. With a year over year increase of 33 percent in sales conducted over smartphones and tablets, the United States broke the billion dollar mark that day. In fact, American shoppers spent $1.2 billion over mobile and tablet commerce on Black Friday. That … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends, United States

Holiday mobile commerce will play a leading role for Americans

Holiday mobile commerce will play a leading role for Americans

Shoppers are expected to use their smartphones more than desktops when looking for sales. Holiday mobile commerce will be taking the top spot in the United States today as shoppers turn to smartphones. That said, while the majority of traffic is expected to come from mobile devices, desktop users are still behind the most retailer revenue. Predictions say that 53 percent of online shopping traffic will come from mobile devices today. That said, just because holiday mobile commerce … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Tablet Commerce, United States

McDonald’s mobile ordering tested for smartphone users

McDonald’s mobile ordering tested for smartphone users

The fast food chain may one day roll the program out across the country and potentially beyond. A new McDonald’s mobile ordering system is currently being tested. This could make the process of purchasing a Big Mac and fries much faster and more convenient. The goal is to reduce the length of time that customers have to wait, greatly improving efficiency. The mobile service lets customers place their orders and pay for their food ahead of time. As … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce, United States

GMO QR codes may never take off

GMO QR codes may never take off

A recent study showed that the majority of consumers aren’t interested in scanning for more information. A new poll has found that most consumers aren’t likely to scan GMO QR codes to learn more about their foods. The research looked into the scannable codes which may soon be used to identify products containing genetically modified organisms among their ingredients. Among the respondents, only 40 percent said they would be willing to scan quick response codes for this … Read entire article »

Filed under: Featured News, Mobile Commerce, QR Codes, United States

GMO QR codes bill passed in the Senate

GMO QR codes bill passed in the Senate

A vote has now passed to give the Senate’s approval for requiring genetically modified ingredients to be labeled. The U.S. Senate just voted to approve a bill that would require GMO QR codes and other labeling. These new labels would identify products that contain genetically modified organisms among their ingredients. The bill is now headed to the House of Representatives. The House is expected to pass the quick response codes and labeling bill for GMO foods as … Read entire article »

Filed under: Featured News, Mobile Commerce, QR Codes, United States