Valentine’s Day mobile sales rose 9 percent this year

Valentine’s Day mobile sales

The day showed considerable growth when compared to the figures from the same time in 2017. This year, the Valentine’s Day mobile sales experienced sizeable growth over the figures from last year. It looks as though shoppers are looking to their smartphones on an increasing basis when it comes to making purchase for the occasion, said data from the Qubit marketing personalization company. Conversions recorded on Valentine’s Day were recorded to be 37.94 percent over mobile channels. That said, as successful as the Valentine’s Day mobile sales were, desktop still…

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Mobile shopping cart abandonment greatly caused by a sense of “meh”

mobile shopping cart

A recent study showed that a leading cause of leaving without purchasing is “emotional ambivalence.” Browsing for products over various apps continues to be a growing pastime, but mobile shopping cart abandonment numbers remain as high as they ever were. According to the results of a recent study, the reason people are filling their carts and then leaving them without making a purchase has to do with “emotional ambivalence.” While certain factors encourage people to add items to their carts, they often stop at that point. The research indicated that…

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Americans look to mobile shopping research first, then head to stores

Devices mobile shopping research

New research shows that most U.S. consumers will check out a product online before buying in person. Last year, the American e-commerce market watched mobile shopping research take off before consumers were even getting in their cars to visit stores. In fact 88 percent of consumers were using the internet to read up on products before making an in-store purchase. During the holiday season, many people who had planned to shop online headed to brick and mortar shops. In the United States, holiday shoppers used online and mobile shopping research…

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Amazon Digital Day will return this year on December 29

Amazon Digital Deals - On Apple Iphone 6 Device Display

This day of massive sales for downloadable products was a hit last year and is expected to be bigger this year. Shoppers looking for great deals on games, apps, movies, music, ebooks and other downloadables will be happy to hear Amazon Digital Day is coming back again this year. December 29th is going to be the equivalent to Prime Day, only for products that don’t need to be physically shipped. This massive post-holiday sale comes with all the savings and none of the line ups from shopping in store. The…

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Mobile commerce shopping is central to consumer retail experience

mobile commerce shopping

App Annie report shows m-commerce is a vital step along the customer purchasing journey. The retail industry has reached the point that it isn’t surprising to hear that mobile commerce shopping plays an important role. That said, according to App Annie, smartphone shopping is playing a central and critical role along the complete retail journey. American retailers are no longer able to think of m-commerce as simply an optional luxury. The report shows that the mobile commerce shopping trend has made a mobile strategy a necessity for retailers that want…

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In app transactions see 64 percent growth rate this year

In App Transactions shopping amazon

Purchases through mobile applications continued to see a significant rise in traction throughout 2017. It doesn’t come as much of a shock to know that in app transactions are making considerable gains, but the rate at which that growth is occurring is raising eyebrows. The holiday shopping season has been particularly effective in spiking m-commerce use. Over one in three American purchases over the Thanksgiving weekend occurred over mobile devices. In app transactions are playing a rapidly increasing role in driving mobile commerce growth in the United States as well…

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Black Friday sees lower online retail card fraud figures

Mobile security payments online retail card

E-commerce and mobile security held strong to protect online retailers and consumers this year. Both consumers and retailers were breathing more easily on Black Friday as online retail card fraud instances decreased this year over previous years. This represents the first time in several years that there was a drop, not an increase in e- and m-commerce card fraud. The fraudulent online retail card figures didn’t just fall slightly. Instead, it plummeted to 42 percent over the holiday weekend and most important shopping weekend of the year (November 24 through…

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Shopify Black Friday sales break records at $1 million per minute

Black friday sales mobile commerce optimized

At the peak of the day, merchants selling over this multi-channel commerce platform broke their previous records. Shopify has released its initial Black Friday sales figures, revealing that it has broken all its previous records. The platform, which is currently used by more than 500,000 merchants, cumulatively topped all their previous records. Last year’s sales peak had been $555,716 per minute and was left behind by this year’s $1,000,000 per minute. This most recent Black Friday sales success was interpreted by Shopify as a demonstration of the importance of that…

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Mobile commerce use drives considerable Thanksgiving shopping growth this year

thanksgiving mobile commerce use

Online retail sales on the start of the holiday season rose to almost $3 billion this year thanks to smartphones. This Thanksgiving, mobile commerce use became an even bigger driver of online sales than had been the case in previous years. With a one day sales total of $2.9 billion this year, smartphones are getting a pat on the back for sending shoppers to online stores even when brick and mortar ones were closed. This year, smartphones and tablets comprised an estimated 41 percent of all Thanksgiving online revenue. The…

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Greater USDA QR code GMO labeling clarity needed, say Senators

USDA qr code labels GMO food organic

Eleven federal Senators sent a letter to U.S. Agriculture Secretary Sonny Perdue, calling for improvements. A group of 11 U.S. Senators issued a letter to U.S. Agriculture Secretary Sonny Perdue regarding the USDA QR code and GMO food labeling through its Agricultural Marketing Service (AMS). The ideas behind the labels with the quick response codes is to provide quick and simple access to information about foods and any bioengineered/genetically engineered ingredients they may contain. The Senators feel that the current labeling does not provide the kind of clarity consumers want…

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American mobile holiday shopping may generate more site visits than desktop this year

mobile holiday shopping

This will represent the first time that smartphones and tablets will generate more visits than laptops. The mobile holiday shopping season has been an exciting one for the last year, but this year possibly more than most. While each year has managed to break previous records, the 2017 holiday season will do the same and beat desktop in some ways, too. Recent estimates suggest mobile site visits will exceed desktop and laptop site visits for the first time. This 2017 mobile holiday shopping milestone will be limited to visits. Sales…

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