Mobile marketing revenue at Google to hit $20 billion in 3 years

mobile marketing on tablets

A Marin Software report has shown that these earnings are expected to skyrocket by 2016. Noone can deny that mobile marketing and search have already become highly important businesses for Google, but a recent projection included in a Marin Software report is showing that revenues in this area will be skyrocketing over the next few years. This new report with the lofty estimates were released this week and used Cowen and Company data. The mobile marketing report suggests that by the year 2016, the mobile marketing search revenue at Google…

Read More

Mobile search word with the most use is “Facebook”

Facebook mobile payments

This was the most commonly searched for term yet this year according to research. A research firm called Mobile Commerce, which is responsible for the management of approximately five billion American and British mobile search requests every year has reported that “Facebook” is the most commonly searched for term yet again in 2012. This insight was provided with regards to smartphone and tablet consumer habits. The mobile search term of “Facebook” topped the list, but in second place was “Google”, with a third spot being held by YouTube. For those…

Read More

Mobile search expected to be a multi-billion dollar business by 2017

MCommerce

Challenges keep many companies from finding success in the mobile market Many companies entering into the mobile market are finding the landscape to be unforgiving at best. Facebook, for instance, has been finding it difficult to successfully monetize its mobile solutions due to lackluster interest from consumers, businesses, and investors. Google, on the other hand, has been reporting significant increases in the amount of money companies have been spending on its mobile search advertisements. A new report from Juniper Research, a leading market research firm, details the trends that are…

Read More

What the latest mobile search statistics should say to you

mobile marketing search statistics

Thinks to consider about the rise of traffic over smartphones and tablets Mobile search statistics are showing that searching over smartphones and tablet computers are growing in their importance as an increasing number of people are using their devices to locate the best nearby restaurant, the closest sporting goods store, or simply to find contact information for a business. There has been a tremendous amount of growth over the last year, illustrating how rapidly it is all happening. In May 2011, for example, mobile search statistics showed that the share…

Read More

Mobile commerce study reveals important data about search requests

Mobile Commerce

A Chitika mobile commerce study showed that Linux drives the fewest searches and iOS and Mac platforms drive the most. Though Google easily receives the most queries in terms of search engines – with a 92 percent share – but according to the Chitika ad network, when it comes to browsers, Google is not generating the mobile commerce traffic. Instead, it is Apple iOS mobile platform that is generating the highest number of queries, as 54 percent of its internet traffic performs searches. In second place is the Macintosh OS,…

Read More