Google Maps for Android primed for m-commerce

Geotargeting

Google has just announced its latest move with its Maps for Android app, which has been angled toward e-commerce, but that now includes a new feature that allows smartphones and tablets based on Android to view their own position and use that to find what stores are nearby in some airports, malls, and even retail stores. Google has effectively brought its enormous online mapping software tools – which have already been able to effectively graph both real-world and digital footage – into the world inside so that users of mobile…

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Rooftop QR codes may soon be the craze thanks to unassuming Google Maps

Downtown Los Angeles Google Earth

Rooftop QR codes seem to be counterintuitive as no one will ever see them. Such codes would have to be massive in order to be scanned from the air, making rooftop codes unappealing to companies with limited roof space. An advertising firm based in Austin, Texas, however, thinks that rooftop codes are quite clever and has begun offering to plaster the codes on the roofs of their clients. The firm notes that these codes could, in fact, be very useful thanks to a piece of novelty technology from Google. Google…

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New iPhone and Android app lets you travel back in time

New Mobile App

A new app compatible with both iPhone and Android smartphones, called Historypin, allows users to view historical images of various locations on Google Maps. With this app, users can view a location they’re seeing in real life, and gain access to a historical image from a few decades ago to almost a full century old, so that users can see how the area has changed using augmented reality technology. Moreover, captions are frequently supplied which explain the changes that the location has undergone between that time and now. The app…

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Apple’s recent patents point to augmented reality application

Apple Headquaters CA

Apple has been filing for more patents lately, suggesting that the high-profile technology company is gearing up to develop a new generation of swanky gadgets. According to a recent patent filed with the U.S. Patent and Trademark Office, Apple has its eyes set on augmented reality technology. AR has been growing popular among the big tech companies recently due to the growing support from consumers. In previous years, augmented reality was shunned because there was nearly no hardware available to handle the technology. Now that smart phones and other mobile…

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Nokia announced new augmented reality browser

Nokia Main Headquarters

As augmented reality technology becomes more popular, more tech companies are investing into AR browsers – programs akin to web browsers but used for the real world. Nokia has unveiled plans for their rendition of this technology, called Nokia Live View. The browser is being developed by Nokia Beta Labs and will be available for Symbian^5 mobile devices. It will be an add-on to Nokia’s popular Ovi Maps application, which is very similar to Google Maps. The browser integrates with the Ovi Maps platform, allowing users to navigate their environment…

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