The Appeal-Democrat or A-D, a print and online news publication, has been recently recognized for its big innovation in multimedia. According to Editor and Publisher, otherwise known as E&P, the news publication is being spotlighted in their article listed, “10 Newspapers That Do It Right”. A-D was written up as one of the five newspapers that standout individually with a taste for technology. Editor and Publisher goes on to say that the small town paper hurled itself into a bright future by being in the QR code generation through it’s blogs and live webcasts. The…
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A hit or miss on magazine’s QR Code release
The premier issue of Vancouver’s new monthly Hush Magazine is brimming with QR codes. From ads to editorials, they are nearly on every page of the magazine. Hush describes itself in one tagline – raw, honest, and local. The more in-depth definition lies in the magazine’s goal, which is to reinvent what a magazine actually is by blending print, video, and social media. The Hush team has been laboring to keep the magazine secret during its four years of development. The team chose Valentine’s Day specifically for the imagery of…
Read MoreNew QR Code analytics platform released
Mobile Tag, a leader in both 2d and 1d barcode marketing solutions, have debuted their latest universal platform for NFC TAG management. Having spent two years in development, this platform is being tailored to help businesses manage the tags, such as QR codes, used in their communication campaigns. The platform will let businesses configure the different aspects of QR codes and other barcodes. They will be able to link 1d barcodes (UPC and EAN) to online content and make them function much the same way as QR codes. Businesses will…
Read MoreReal Estate Agents Love QR Codes
QR codes are on track to becoming a realtor’s best friend. More real estate companies are investing in the code to create a dynamic experience for prospective property buyers. With the ability to provide virtual tours and supply important property information and history online, realtors are using the technology to make the process easier for the buyers. Kim Cookson, realtor with RE/MAX in Saint John, has taken to using the codes to revolutionize the way people shop for houses. Cookson embeds the codes on her business cards, property signage, and…
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