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Google may soon add M-commerce “Buy” buttons to mobile shopping ads

Google may soon add M-commerce “Buy” buttons to mobile shopping ads

This new addition could begin as soon as a matter of weeks from now and could considerably change mobile behaviors. A rumor that has long existed about m-commerce buttons that would allow mobile device users to be able to click “buy” directly from an ad that they see so that they can purchase what they’re seeing simply by tapping the screen on an advertisement, but now it looks like that could be a reality in the … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Marketing, Trends

Sainsbury’s to launch m-commerce app

Sainsbury’s to launch m-commerce app

The company has announced that it has now launched a scan-and-go smartphone based shopping application. Sainsbury has now announced that it is going to be launching a shop-and-go m-commerce app that has been designed to make it possible for customers to be able to complete their entire order by way of their smartphones. At the moment, the mobile app is still in its development stage, but it will soon be starting its first pilot program. The trial program … Read entire article »

Filed under: Commercial, Mobile Apps, Mobile Commerce, Mobile Payments

Amazon drones could use smartphone technology to locate customers

Amazon drones could use smartphone technology to locate customers

The online marketplace has been looking into this delivery technology for some time and is filing many patents. At this point, it doesn’t come as a surprise to many that Amazon drones are in the works at the massive online marketplace, which loves to invest in the creation of new and potentially revolutionary forms of technology, but recent patent application publications have revealed a great deal more as to the way that the delivery system could … Read entire article »

Filed under: Commercial, Gadgets, Mobile Commerce, Technology News, United States

Mobile commerce is changing the retail industry

Mobile commerce is changing the retail industry

Report shows that mobile shoppers are becoming more common in physical stores InReality, a market research firm, has released a new report that shows that mobile technology is beginning to have a major impact on physical stores. The advent of mobile commerce has changed the way that people shop for products, both online and in physical stores. Consumers are becoming more comfortable with mobile shopping and are participating in mobile commerce more frequently. What this means … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Payments, Trends

YouGov says wearable tech will play an important role in retail

YouGov says wearable tech will play an important role in retail

As smartwatches enter the mainstream, retailers will need to embrace this technology in order to keep up. According to a recent statement made by YouGov, as wearable tech becomes a growing part of the everyday lives of the majority of the population, brick and mortar retailers are going to need to start to embrace what these devices have to offer in order to improve their in-store experience in a way that will allow them to compete … Read entire article »

Filed under: Commercial, Gadgets, International, Mobile Commerce, Technology News