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Amazon is developing an Apple Watch app for shopping

Amazon is developing an Apple Watch app for shopping

(adsbygoogle = window.adsbygoogle || []).push({}); The massive online marketplace is reportedly creating a new application for the smartwatch to boost its m-commerce. Reports have been flying around the internet with claims that Amazon.com is currently developing an Apple Watch app that will allow the first owners of the upcoming smartwatches to be able to shop over m-commerce by way of their wearable technology. Though the Apple smartwatch has not yet arrived on the market shelves, a number of … Read entire article »

Filed under: Commercial, Gadgets, Mobile Apps, Mobile Commerce, Trends, United States

L’Oreal launches mobile payments for instant purchases

L’Oreal launches mobile payments for instant purchases

The company has announced the start of the drive that runs through a partnership with Powatag. L’Oreal USA has now entered into a new partnership with Powatag, for the purpose of giving consumers the chance to use their smartphones to make mobile payments and instantly complete m-commerce purchases through interactions with print and television advertisements, retail stores, e-commerce, and even social media. The Powatag app gives shoppers the ability to make a purchase whenever they want, with … Read entire article »

Filed under: Commercial, Fashion/Art, Mobile Commerce, Mobile Payments, United States

Mobile commerce focused car from Visa takes drive-thru to a new level

Mobile commerce focused car from Visa takes drive-thru to a new level

The Connected Car has been designed to make going through the pick-up window a completely different experience. Visa has now revealed that it is working on a new mobile commerce concept that allows a user’s vehicle to take part in the shopping experience, as its Connected Car would make it easier for them to shop and pay for items in a drive-thru setup. In fact, the credit card giant has already managed to find businesses willing to … Read entire article »

Filed under: Commercial, Mobile Commerce, Mobile Payments, Trends, United States

Target finds success in mobile commerce

Target finds success in mobile commerce

Target manages to recover from major data breach and find success in the fourth quarter of 2014 One year after Target suffered a major data breach, the retailer is experiencing a surge in mobile commerce. The retailer has posted its fourth quarter results from 2014, showing that the quarter exceeded the company’s expectations by a significant margin. Target executives are citing the company’s digital channels, specifically mobile, for the success that it experienced in the fourth … Read entire article »

Filed under: Commercial, Mobile Apps, Mobile Commerce, Mobile Payments, United States

Mobile shopping experience is a primary Target focus

Mobile shopping experience is a primary Target focus

The retailer is now concentrating on ensuring that smartphone users will find what they need while in-store. Target is the latest retailer to have identified the opportunity that is available when the in-store and mobile shopping channels are brought together, as it enhances the experience of customers, encouraging them to spend more. Target has found that a customer’s own smartphone can help to boost the size of in-store sales. According to the vice president of enterprise strategy at … Read entire article »

Filed under: Commercial, Mobile Apps, Mobile Commerce, Mobile Marketing