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QR code advantages abound in tech friendly packaging solutions

QR code advantages abound in tech friendly packaging solutions

(adsbygoogle = window.adsbygoogle || []).push({}); A dairy co-op called Languiru has found a way to benefit from quick response codes on product labels. The second largest dairy production co-op in Rio Grande Do Sul, Brazil, Languiru, has discovered considerable QR code advantages when used on their product packaging. The idea was to launch a digital product label solution that ensures full food quality and safety transparency. This makes it possible for the entire production process to be … Read entire article »

Filed under: Commercial, Featured News, International, QR Codes

Mobile commerce popularity pushes fraudulent payment transactions to record highs

Mobile commerce popularity pushes fraudulent payment transactions to record highs

New data released in Europe shows card fraud was way up in 2016, as the U.K. suffers the most. A newly released report is pointing to mobile commerce popularity to help explain why card fraud transactions are skyrocketing in Europe. The United Kingdom is facing the largest losses among all the countries in the European Union, having recorded a £618 million (€713 million) loss last year. The European Union’s total losses were an estimated €1.8 billion in … Read entire article »

Filed under: Commercial, Featured News, International, Mobile Commerce, Mobile Commerce Security

Mobile user acquisition costs fall thanks to smartphone shoppers

Mobile user acquisition costs fall thanks to smartphone shoppers

As consumers continue to rely more heavily on their devices as they shop, retailers have a growing opportunity. A new report is following the trend of shrinking mobile user acquisition costs as a result of the growing popularity of m-commerce. Shoppers are working their smartphones into the shopping experience to an increasing degree, opening the door to a swath of opportunities for retailers to engage them. The report describing this trend was titled: “Mobile Shopping: User Acquisition … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Mobile Marketing

Mobile product searches lead to more purchases in-store

Mobile product searches lead to more purchases in-store

A new report indicates that consumers that smartphone based product searches are affecting their shopping decisions. Yieldbot recently conducted a study with Kantar Retail showing that consumers use mobile product searches to make in-store shopping decisions. The study underscored the influence of smartphones on the decisions shoppers make in-store. The research indicated that while word of mouth advertising from friends and family remains the top influencer when it comes to purchasing decisions, mobile product searches are increasingly influential. … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Mobile Marketing

Top Dos and Don’ts for a First-Time Small Business Loan

Top Dos and Don’ts for a First-Time Small Business Loan

Depending on your credit and know-how, you can ensure a smooth launch to your first company. When you know you have a great small business idea, all you want to do is dive ahead and get started. Enthusiasm is great. It’s what will motivate you to keep going through long hours and without any days off for a while. Still, there are certain areas that you won’t want to rush and that includes your small business … Read entire article »

Filed under: Commercial, Featured News, Trends

In store mobile commerce becoming increasingly desirable to consumers

In store mobile commerce becoming increasingly desirable to consumers

Shoppers are looking for the ability to use their smartphones while in brick and mortar stores. A new survey from International Council of Shopping Centers (ICSC) illustrates the appeal of in store mobile commerce to today’s consumers. Increasingly, shoppers are looking for the chance to use their smartphones, even while they shop in brick and mortar locations. The mobile shopping experience brings an additional level of personalization and information. As a result, consumers are looking to use those … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends, United States

The essentials when starting a small business in today’s tech savvy world

The essentials when starting a small business in today’s tech savvy world

For many, entrepreneurship is a passion, but launching a small business can be a difficult and, often times, a complicated undertaking. In starting a small business, one faces many challenges, any one of which could lead the entire endeavor to ruin. Having a plan to overcome these challenges and, in most cases, meet them head on can help those interested in starting their own business succeed. Developing this plan should be considered among the first steps … Read entire article »

Filed under: Commercial, Featured News

QR code shopping opens up for mobile supermarket experience

QR code shopping opens up for mobile supermarket experience

A new “Smart Store” booth has opened in one of India’s biggest cities, allowing purchases with quick response code scans. A new form of QR code shopping has launched in India, letting consumers scan barcodes to purchase certain non-perishable staple food items from a booth. The new interactive booths have opened in three busy Metro stations located in Bengaluru. This lets commuters do a bit of QR code shopping on their way from one location to another. They … Read entire article »

Filed under: Commercial, Featured News, International, Mobile Commerce, QR Codes

QR code labels on chicken let consumers check its quality

QR code labels on chicken let consumers check its quality

Scanning quick response codes will make it possible to learn a great deal about the product’s safety. New QR code labels are being used in parts of India to allow consumers to check on the quality of the chicken they’re buying. The barcodes can be scanned using free apps and smartphones. A scan provides consumers with a wealth of information about the history of the product. Several details are revealed about the complete history of the chicken … Read entire article »

Filed under: Commercial, Featured News, International, QR Codes

Mobile shopping record broken on Black Friday in US

Mobile shopping record broken on Black Friday in US

That one day saw an increase of 33 percent in smartphone and tablet based sales in the United States. Adobe released its Black Friday sales figures, revealing that a mobile shopping record was broken this year. With a year over year increase of 33 percent in sales conducted over smartphones and tablets, the United States broke the billion dollar mark that day. In fact, American shoppers spent $1.2 billion over mobile and tablet commerce on Black Friday. That … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends, United States

Cyber Monday m-commerce is hot but not enough to kill desktop

Cyber Monday m-commerce is hot but not enough to kill desktop

Brick and mortar shopping as well as laptop based purchases are still holding strong in the U.S. With Cyber Monday m-commerce growing at a tremendous rate each year, many keep expecting in-store shopping and desktop to fall off the map. However, Black Friday and its in-person purchasing appears to be just as relevant as ever before. Moreover, laptop and desktop based shopping are still going strong. If mobile commerce is as strong as they say, shouldn’t Black … Read entire article »

Filed under: Commercial, Featured News, Mobile Commerce, Trends