A survey conducted by Tripwire showed that location made a large difference regarding smartphone shopping. Compliance management and risk based security solutions provider, Tripwire, Inc., has released the results of its survey on Cyber Monday mobile commerce and the impact of mobile security on holiday shopping. This research was conducted with the participation of 1,400 American and British consumers. The study, itself, was held by OnePoll and Dimensional Research. They surveyed the consumers in the United Kingdom and the United States in order to help to understand opinions and behaviors…
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Mobile commerce embraced more slowly by U.S. than the world
The global marketplace has adopted shopping over smartphones far faster than Americans. Market Probe International and Havas Worldwide have released the results of their most recent study which has indicated that the United States has fallen behind the rest of the world when it comes to the adoption of mobile commerce. Fewer than one in five online shoppers in the U.S. have used their devices for shopping purposes. The research indicated that only 16 percent of American online consumers have used mobile commerce to help them to shop. This is…
Read MoreUS Bank to bring mobile commerce to the iPhone
Banks are growing more acclimated to mobile commerce Banks and other financial service companies are growing more comfortable with the idea of mobile commerce as consumers become more inclined to use their mobile devices to pay for products. In the U.S., banks are beginning to respond to the growing demand for mobile commerce services. US Bank is one of the latest organizations to answer this demand, and the company has set its sights on the iOS platform for its Go Mobile Payment Service platform. Lack of NFC support keeps consumers…
Read MoreMobile commerce is growing almost three times faster than desktop shopping
The increase in shoppers using smartphones and tablets in the United States is far greater than it is using laptops. Overall, retailers are struggling less in the online sphere than they are in the offline environment, but it is specifically over mobile commerce that the very highest levels of growth are being achieved in the United States. Spending over mobile devices such as smartphones and tablets increased by 31 percent during the first quarter. This increase was measured when compared to the same quarter during 2012. At the same time,…
Read MoreMobile commerce gave U.S. retail a shot in the arm in April
Last month, the U.S. Census Bureau reported that smartphones generated many sales. The U.S. Census Bureau has just released a study that showed that while mobile commerce and online shopping did experience a slowing at the start of the year, it also saw a considerable increase on a monthly and quarterly level in April. The total food services and retail sales for the first quarter this year increased by 3.7 percent over 2012. At the same time, the month of April showed sales of $419 billion, which displays a month…
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