QVC Revolutionizes Social Commerce with 24/7 TikTok Streaming QVC, a pioneer in the live-shopping arena, has embarked on a groundbreaking venture by launching continuous 24/7 shopping streams on TikTok Shop. This innovative partnership aims to rejuvenate the company’s legacy by reaching younger, digital-first audiences and adapting to the rapid growth of social commerce. The move is QVC’s bold bet to stay relevant in today’s fluid retail landscape. QVC’s Bold Leap into TikTok This isn’t QVC’s first foray into blending entertainment and e-commerce, but it is certainly its most ambitious. Partnering…
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Mobile commerce and social solutions remain nonexistent for 32 percent
Almost one third of companies still have not included them among their strategies. The results of a new mobile commerce study conducted by CloudSense has shown that only 55 percent of firms have put a smartphone, tablet, or social strategy into place, and 13 percent have no intentions of taking part in either of these efforts. The report on the findings showed that these companies often lose important revenue opportunities. According to the CloudSense managing director, Richard Britton, “Our findings show that many businesses are already missing out on revenue…
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