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Mcommerce holiday shopping has already started at eBay

11/14/201211/14/2012 Stephanie Beck

The online auction site has boosted its deals and options for shoppers who are on the go. Christmas and holiday shopping is coming early to eBay as it has already opened up a number of its additional mcommerce features in order to appeal to consumers who are looking to get a head start on their gift buying. However, the complete line of additional options and deals won’t be launched until Thanksgiving. A recent survey has revealed that the average American family will complete their Thanksgiving dinner at 5:23pm (Eastern Time).…

Shoppers prepare to skip Black Friday lines with mobile deals

11/21/2011 Stephanie Beck

As retailers gear up to bring shoppers into their stores for the Black Friday sales this year, online merchants are also arming themselves for their own selling strategy, which will include a range of deals that are available only to online consumers, geared toward people stuck in long lineups. Amazon’s Sam Hall has been encouraging shoppers to use their smartphone’s price check app to make sure that they’re always betting the best deals. Gilt Groupe, which usually starts its multi-site sales at noon, has announced that it will begin its…

Geo-marketing being utilized more and more

08/02/201108/03/2011 Jesse Collins

Foursquare, the location-based marketing service, has announced a partnership with a series of daily deal coupon businesses, which is expected to bring geo-marketing out of the “dabbling” stage and into much more common use, for a major impact on mobile marketing. Geo-marketing has been effective, but has been only very lightly used in Australia and the United States so far. It has, however, created quite a stir in certain occasions, such as when thousands of customers rushed to Gap stores mere hours after receiving instructions to obtain one of 10,000…