QR Code Press

QR codes to assist tourists visiting Spain

09/08/201209/06/2012 Jorge Gonzalez

Smartphone using visitors to Costa del Sol to enjoy enhanced travels. The city of Costa del Sol in Spain has launched a new smartphone friendly campaign to help tourists that are visiting by allowing them to scan QR codes for more information. This helpful tool is meant to help to improve the overall tourism experience in the area. The QR codes will be placed at various locations around the region, focusing primarily on cultural venues that are typically of the greatest interest to visitors to the area, as well as…

Bookings through mobile apps and sites driving growth in online travel sector

04/19/201204/19/2012 Stephanie Beck

According to data from the travel industry, mobile apps and websites are seeing a boon in bookings… Last year, it was already discovered by certain discount booking websites that breaking away from offering these services solely through means available to laptops and desktops, and opening the doors to bookings through mobile apps and sites gives consumers a great deal more flexibility so that they can make arrangements as soon as they think of them. Furthermore, by using these services, it is helping to build confidence in mobile commerce practices overall,…

Japan Airlines adopts NFC-enabled boarding passes to better serve consumers

01/20/2012 Sam Lambert

Japan Airlines has announced that it will be launching a new NFC-based service that will help consumers board planes faster. The airline has partnered with mobile operations company KDDI in order to create NFC-enabled boarding passes. Japan Airlines is not the first to adopt this type of boarding pass. Last year, Scandinavian Airlines began experimenting with similar boarding passes they called Smart Pass. Now, the Japanese company is looking to expound on this idea and make it popular with travelers. The Smart Passes will be able to track travelers wherever…

Predictions for the leading trends for travel this year

01/09/201201/09/2012 Stephanie Beck

Orbitz has announced that mobile commerce, travel as a gift, and flash sales will be the top three trends for travel this year. Reporting that not only will American mobile commerce almost double itself this year, but it will also become an integral part of the travel experience. There was also an increase of almost 350 percent of flash sale sites between July 2009 and that same month in 2011. The growth in popularity of those sites has shown no sign of slowing down. The travel company went on to underline…

The impact of m-commerce and social media on the hotel market

10/15/201110/15/2011 Jesse Collins

A number of recent predictions have been showing that the number of hotels that are angling to include social and mobile solutions is on the rise. The report called the Travel Distribution & Marketing Barometer has been released by EyeforTravel and examined data from 550 intermediaries and travel suppliers worldwide. This report showed that the investment into mobile marketing within that industry has increased within the higher budget categories. For instance, within the highest budget category, 41 percent reported that for three months, their mobile marketing budget allocation was sticking…