Mobile commerce use drives considerable Thanksgiving shopping growth this year

thanksgiving mobile commerce use

Online retail sales on the start of the holiday season rose to almost $3 billion this year thanks to smartphones. This Thanksgiving, mobile commerce use became an even bigger driver of online sales than had been the case in previous years. With a one day sales total of $2.9 billion this year, smartphones are getting a pat on the back for sending shoppers to online stores even when brick and mortar ones were closed. This year, smartphones and tablets comprised an estimated 41 percent of all Thanksgiving online revenue. The…

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Over three quarters of mobile shopping on Thanksgiving was through iOS

holiday mobile commerce shopping

It seems that people using iPhones and iPads are more likely to buy than Android device users. The figures from the Thanksgiving long weekend continue to stream in and when it comes to mobile shopping, it is clear that it was Apple device users who were the most eager to make their initial holiday purchase. In fact, iOS device users shopped a tremendous amount more than Android gadget users when final sales were tallied. According to Custora E-Commerce Pulse analytics report for the opening of the holiday buying season, out…

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Mobile shopping is expected to be big on Thanksgiving

Adobe News mobile shopping

Adobe Digital Index data has shown that this will be the second year in a row that m-commerce will rise sharply. Aside from getting together with family and stuffing themselves full of an unimaginable amount of turkey, this Thanksgiving will also be a time when many Americans turn to mobile shopping to get themselves into the holiday shopping mood. The retail craving has always been strong on this holiday, and online browsing and buying is moving to smartphones. According to the Adobe Digital Index, Thanksgiving this year is expected to…

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Mobile payments through PayPal rose 43 percent on Thanksgiving

paypal venmo mobile payments

When compared to the same day in 2013, m-commerce was found to have broken many records. Holiday shopping is already off with a bang over every channel, and PayPal has now released some of the statistics with regards to the mobile payments that it processed, starting on Thanksgiving Day. What it showed was that its processing as a result of m-commerce is off to a great start in 2014. From that day alone, the company reported that it saw an increase of 56 percent in the global mobile payments volume…

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Mobile commerce will drive 1 of every 2 Thanksgiving Day online purchases

Thanksgiving Day mobile commerce

IBM is now predicting that smartphones and tablets will surpass desktops for the first time ever. As the official start of the holiday shopping season approaches, and as early shoppers are already heading out to see what ideas and deals they can find, IBM has now predicted that on Thanksgiving Day the online shoppers will be conducting price comparisons, reading about products and making purchases over mobile commerce will represent 53 percent of all online shopping activities. This represents an increase of 23 percent over the figure that was calculated…

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