Mobile commerce continues to grow throughout India As the mobile commerce industry continues to grow, several companies involved therein are beginning to fight to overcome significant challenges that face adoption. Indian companies are beginning to address issues that exist in the market in order to ensure that they can effectively engage consumers. According to recent market analysis, the Indian mobile commerce market is expected to grow by 55% by 2019, reaching $19 billion. Mobile Internet use among Indian consumers is also expected to increase, reaching 120 million users. Companies are…
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India is a leading mobile commerce market
India is establishing itself as the world’s leading mobile market India has become one of the largest and most influential mobile commerce markets in the world, according to a new report from KPCB, a leading venture capital firm. Several Indian firms have begun to invest quite heavily into the mobile space, establishing a strong presence among a new generation of consumers that are interested in mobile payments. India currently stands as one of the fastest growing mobile markets in the world and may hold the position as the world’s leading…
Read MoreMobile commerce is booming in India
Consumers are flocking to the mobile commerce scene The Indian mobile commerce market is showing healthy signs of growth. Over the past few years, India has emerged as a leading mobile market, with many consumers purchasing smartphones and tablets. These devices have become much more than simple communication and entertainment tools, and are now being used to shop for and purchase products online and in physical stores. In the coming years, mobile commerce is expected to experience explosive growth throughout the country. Indian mobile commerce market expected to reach $19…
Read MoreSnapdeal acquires Indian mobile commerce firm
Snapdeal has purchased Freecharge, a mobile commerce firm based in India Snapdeal, one of India’s largest e-commerce organizations, has announced its acquisition of mobile payments firm Freecharge. The deal between the two companies is being considered one of the largest of its kind in the Indian internet sector. Snapdeal suggests that the deal has made it one of the largest mobile commerce companies in India, boasting of more than 40 million users throughout the country. The acquisition could give Snapdeal’s mobile initiatives significantly more momentum in the coming years. Mobile…
Read MoreMobile commerce may overtake e-commerce in India
Mobile commerce is growing at a fast rate throughout India Mobile commerce may soon overtake e-commerce in India, according to a report from KPMG. India has become one of the most active and fastest growing mobile markets in the world. Growing smartphone penetration has made it possible for millions of consumers to participate in mobile commerce. These consumers have shown favor for the concept of shopping online and purchasing products with their mobile devices, claiming that such a process is more convenient than shopping in physical stores. Report shows that…
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