A number of newly upgraded e-readers and tablets have now become available to consumers and the users of these devices are proving to be dedicated shoppers; a fact that is not escaping many retailers. As the base models of each of the different devices begin to offer consumers a growing number of shopping-friendly features, retailers are beginning to place their holiday shopping focus on tablets this holiday season, much more than they ever have before. This is because the conversion rate – that is, the number of shoppers who actually…
Read MoreTablets encourage users to make a purchase
