Paperlinks, a company specializing in context-sensitive marketing for businesses, has announced their latest product that allows businesses created print goods with their own QR codes attached. Calling their product “Paperlinks for Business,” the company hopes to capitalize on the rampant growth of the innovative barcodes. Paperlinks works much the same way as any other QR code generator and their codes can be scanned with any QR scanning application. Companies can try the service for free and can build a construct a custom landing page for their business by dragging and…
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Using QR codes linked to product demos are proving to be great marketing tools
Pacific Natural Foods, a provider in organic food and beverages, will be incorporating QR codes to better engage their customers. They will use the codes as a means of bringing their products, recipes and cooking demos to consumers at large. Pacific Natural Foods will be showcasing the codes at their booth during the Natural Products Expo West this weekend. QR codes have long been used as a tool for marketing but Pacific Natural Foods wants to do more with them than just sell product, they want to educate consumers about…
Read MoreScan and view all before you buy!
Developer of on-demand video product guides ShowUhow Inc. has announced that they will be using QR codes as part of their platform. The company unveiled their 360 Degree Product Experience Solution at the Spring 2010 DEMO Conference in Palm Desert, California. The platform guarantees that manufacturers and retailers will see higher a higher value of consumer interaction. The codes will be embedded on product packaging and will link to video tutorials or installation guides provided by ShowUhow. Consumers will also be able to contact support should they have an issue…
Read MoreSocial media and QR Codes
With QR codes beginning to play a larger role in both marketing and everyday life, a number of companies that specialize in QR code generation have been cropping up. Typically, anyone can find a free code generator on the Internet, but SocialQRcode is offering a more involved approach with their service. The company fancies itself as the first QR generator that is designed specifically for social sharing via social networks. Offering its services for free, SocialQRcodes allows users to link codes to their Facebook, YouTube, or Twitter accounts. Codes can…
Read MoreBig wine contest promoted with QR Codes
Oregon based winery, R. Stuart & Co., have launched their latest campaign that is making use of QR codes on their recently release Big Fire Pinot Gris wine. The codes, when scanned using a smart phone, will invite consumers to participate in the company’s “Me and My Big Fire” contest on YouTube. The contest was developed by Maria Stuart, co-owner of the winery, alongside marketing firm LynkSnap. The contest is calling for fans of the Big Fire wine brand to submit videos about their experiences with the wine. A sample…
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