QR Code Press

Mobile marketing spending expected to double at Facebook

02/02/201301/31/2013 L. Green

Its budget for advertising to smartphones and tablets will be twice this quarter over last. The mobile marketing budget for Facebook’s next quarter has just been revealed, and it has shown that the leading social network intents to spend twice as much this quarter than it did during the last one in order to appeal to smartphone and tablet users. The massive organization has made wireless device using consumers one of its main targets. Mobile marketing has provided Facebook with a significant amount of growth over the last few months.…

Social media marketing war between Facebook and Google heats up

01/21/201304/13/2014 Jennifer Goula

Google CEO takes aim at product line from Facebook and blasts its quality levels. According to Larry Page, the chief executive officer at Google, Facebook doesn’t know what it’s doing when it attempts to create a quality social media marketing product that is up to the standards of the best in the industry. Page recently opened up in an interview about his opinions regarding the problems at Facebook. He shared what he felt were some of the problems that he had seen at the most popular social network in the…

Social media marketing engages retail consumers

12/18/2012 Jorge Gonzalez

Facebook, Twitter, Pinterest, YouTube, and other networks are vital to companies. All things considered, social media marketing has not been around all that long, particularly in terms of mobile commerce, but this channel is like a child that had to grow up very fast, as it has become one of the most important ways to communicate with – and understand – consumers. This has become a very useful way to implement promotions and spread the world through ads. While the direct conversion of customers through social media marketing has not…

Gravity Jack confirms augmented reality browsAR 3.0

09/10/201209/08/2012 Stephen Vagus

Gravity Jack prepares to launch browsAR 3.0 Gravity Jack, a developer of augmented reality technology, has announced that its browsAR application will be receiving a significant update this month. The company is geared for the launch of browsAR 3.0, which will bring new features to the platform and provide users with more control over augmented reality. The browsAR application is popular with companies interested in developing interactive marketing campaigns. The application allows these brands to develop digital content for these campaigns that can be accessed through a smart phone. Augmented…

Flare Codes to make an appearance in the Ohio University’s newspaper this week

01/19/201201/19/2012 Sam Lambert

QR codes are coming to the Ohio University’s student run newspaper, The Post. These codes are not the kind that people are becoming familiar with, however. The codes that will show up in The Post this week are Flare Codes. These custom QR codes come from a student-owned company by the same name. Flare Code seeks to conglomerate digital content into a single social network based entirely on QR codes. Flare Codes are very similar to conventional QR codes but include a simple design in the center. The design, which…