QR codes have not only become popular amongst businesses, they have also become a very useful tool for hackers. The codes have piqued the interest of smart phone users in the U.S. for the last four years, becoming more popular with each successive year. Hackers have seen this rise in popularity as a great opportunity to get their hands on people’s sensitive information. Recently, QR codes linked to malicious content, such as malware, have been becoming more common. Acclaimed security company Norton has released a new QR code scanning application…
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Shoot Systems announced QR code functionality for its photo marketing services
Shoot Systems, a photo marketing agency based in the United Kingdom, has announced that its services will offer QR code functionality. The company has taken an interest in QR codes for their ability to connect with consumers. This interest was sparked by seeing the sheer number of people in the UK with smart phones and other mobile devices. Shoot Systems believes that nearly any marketing campaign can be enhanced to be more effective through the use of QR codes. Mobile marketing is nothing new, but the concept has been growing…
Read MoreChevrolet Spark EV prototypes feature QR code
Each of the six new prototypes for the Chevrolet Spark EV, the latest of the manufacturer’s line of electric cars, now features a QR code which has been prominently displayed on its door panels to allow mobile phone users to scan them and learn more about the vehicle. The vehicles are currently undergoing Southern California road testing, so the displayed QR codes will allow consumers to get a closer look at this vehicle even before it is available for sale. When they do use their smartphones or tablet computer mobile…
Read MoreCrow Wing County implements QR codes to get feedback from residents
QR codes have made their way to Crow Wing County in Minnesota, where they are being used on local hiking trails. The codes are being used by county officials who are looking for feedback from hikers as well as others throughout the area. County officials believe that many residents will find the codes useful as a large portion of them own smart phones and other mobile devices. Thus far, county administrator Tim Houle claims that the feedback regarding the codes has been positive. The codes can be found at various…
Read MoreQR code allows smartphone users to adopt a tree in D.C
The District Department of Transportation’s (DDOT) Urban Forestry Administration (UFA) is currently piloting a project that allows residents of Washington DC to use their smartphones to scan QR codes in order to adopt a tree. DDOT has already planted more than 3,900 trees throughout the city, each of which features a QR code that can be scanned with a smartphone. When they are scanned, the device user can adopt that tree and join the Canopy Keepers program in the city. Though DDOT does provide the trees it has planted with…
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